iRubric: Newspaper Layout Design rubric

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Newspaper Layout Design

Use Indesign to create a double-truck, multiple-element layout that includes a photo, headlines, decks, one ASF, pull quotes, bylines and cutlines.

Rubric Code: VA4C9B

By charliek

Ready to use

Public Rubric

Subject: Journalism

Type: Project

Grade Levels: Undergraduate

Multi-page Layout Assignment
	Design guru! 7 pts	Almost there 5 pts	Slowly getting there 3 pts	Needs improvement 1 pts
Headlines	Design guru! All headlines are creatively and engagingly written in the correct style and format and accurately reflect the story. Only first word and proper nouns are capitalized. Decks are used in the main display and as needed for secondary and tertiary stories.	Almost there Mostly written in correct format. Clear, clean and engaging Perhaps one or two errors.	Slowly getting there Several errors in formatting, spelling and headline style.	Needs improvement A review in writing headlines and headline format is needed.
Display copy	Design guru! All display copy (bylines cutlines photo credits, pull quotes) are correctly formatted and free of spelling, grammar and headline style errors.	Almost there One or two errors.	Slowly getting there Three or four errors.	Needs improvement Far too many errors.
Use of photos, graphics, ASFS	Design guru! Photos, infographics, fact boxes help expand stories. Images are properly selected and cropped. Cutlines explain photos and add information to the story.	Almost there One or two errors.	Slowly getting there Three or four errors.	Needs improvement Far too many errors.
Design 1	Design guru! Page has focus, hierarchy and impact. There are multiple points of entry. Page uses correct style sheets from templates for all elements of the page.	Almost there Page has clear hierarchy but too crowded, missing design elements or incorrectly styled elements.	Slowly getting there Mistakes in formatting and some elements placed incorrectly on the page.	Needs improvement Page completely unnavigable and wrongly formatted.
Design 2	Design guru! Proper use of the grid, typography, colour and white space. Page doesn’t clash with facing pages. Design is appealing and creative and the tone appropriate to the the readership.	Almost there Elements are off the grid or there is incorrect spacing between elements; too much white space. Design is a little flat and doesn't draw in the reader.	Slowly getting there Some stories might be difficult to follow or wrapped around other elements. Design is lacking. Headlines competing or running together photos. Pages top or bottom heavy.	Needs improvement Severe design issues.