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Opinion piece rubric 
Journalism - Editorial Article Rubric
Rubric Code: U23366B
By sabrynac
Ready to use
Public Rubric
Subject: Journalism  
Type: Writing  
Grade Levels: Undergraduate

Powered by iRubric Journalism Foundations
  Excellent

4 pts

Good

3 pts

Fair

2 pts

Poor

1 pts

Lead/intro

Lead/Intro
Excellent

This editorial is written with an interesting and engaging lead to bring the reader into the story.
Good

This editorial is written with a lead that attempts to grab the reader.
Fair

This editorial is written with a lead but it needs to be more interesting.
Poor

This editorial is written with a lead that does not encourage the reader to continue.
Opinion

Opinion
Excellent

This article has a clearly stated opinion toward the beginning of the article.
Good

This article has an opinion that could be stated more clearly using better wording.
Fair

This article has an opinion which is somewhat confusing.
Poor

The writer is very confusing about his/her opinion on the issue.
Research

Research
Excellent

This story contains an abundant amount of researched information about the issue.
Good

This story contains sufficient research about the issue being debated.
Fair

This story contains less than the required amount of research about the issue at hand.
Poor

This story contains no research about the issue being discussed.
Persuasive techniques

Persuasive techniques
Excellent

This article contains successful persuasive techniques, such as pathos to persuade the reader.
Good

This article contains some persuasive techniques.
Fair

This article attempts to utilize the persuasive techniques, but is not successful.
Poor

This article does not utilize the persuasive techniques.
Structure

Structure
Excellent

Structure is powerful and flows logically. Organization is logical and direct
Good

Structure is somewhat logical, but some pragraphs do not flow or are out of place.
Fair

Structure is not effective. Difficult to follw author's argument.
Poor

Structure is not evident. Author rambles with no coherent organization.
Ending

Ending
Excellent

Call to action is persuasive.
Good

Call to action is obvious, but may not be effective.
Fair

Minimal success with call to action.
Poor

No call to action is noted.
Grammar/AP style

Grammar and Spelling and AP style
Excellent

The writer uses all correct grammar and spelling. Almost perfect AP style.
Good

The article contains mostly correct grammar and spelling, a few AP style mistakes
Fair

The article contains several grammar and spelling mistakes. and sigfnificant AP style mistakes.
Poor

The article contains many grammar and spelling mistakes.Many AP style mistakes.




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