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Movie Trailer Rubric 
Students must produce a media work using a specific genre and associated conventions. Students must adapt one of the short stories we have studied into a modern movie trailer.
Rubric Code: TX78839
Draft
Public Rubric
Subject: English  
Type: Assignment  
Grade Levels: 9-12

Powered by iRubric Movie Trailer
  Remediation

(N/A)

Level 1

(N/A)

Level 2

3 pts

Level 3

(N/A)

Level 4

(N/A)

Creativity

Remediation

Lacks creativity in characterization, plot and dialogue. Fails to engage the intended audience.
Level 1

Shows limited creativity in characterization, plot and dialogue. Minimally engages the intended audience.
Level 2

Shows some creativity in characterization, plot and dialogue. Inconsistently engages the intended audience.
Level 3

Shows considerable creativity in characterization, plot and dialogue. Consistently engages the intended audience.
Level 4

Shows a high degree of creativity in characterization, plot and dialogue.. Constantly engages the intended audience from start to finish.
Focus & Unity

Remediation

Lacks focus in selection and order of shots; fails to follow written script.
Level 1

Has limited focus in selection and order of shots; follows written script to a limited degree.
Level 2

Has some focus in selection and order of shots; largely follows written script.
Level 3

Has a clear and unified focus in selection and order of shots; follows written script to a considerable degree.
Level 4

Has a strong, clear, and unified focus in the selection and order of shots; follows written script closely.
Voice

Remediation

Fails to deliver lines with variety in force, timing, pitch and quality.
Level 1

Delivers few lines with variety in force, timing, pitch and quality.
Level 2

Delivers some lines with variety in force, timing, pitch and quality.
Level 3

Consistently delivers lines with variety in force, timing, pitch and quality.
Level 4

Constantly delivers lines with variety in force, timing, pitch and quality.
Interplay of Media

Remediation

Fails to incorporate music and sound effects to create a suspenseful atmosphere.
Level 1

Incorporates music and sound effects with limited effectiveness to create a suspenseful atmosphere.
Level 2

Incorporates music and sound effects with some effectiveness to create a suspenseful atmosphere.
Level 3

Incorporates music and sound effects with considerable effectiveness to create a suspenseful atmosphere.
Level 4

Incorporates music and sound effects creatively and effectively to create a suspenseful atmosphere.
Camera Techniques

Remediation

Lacks command of camera techniques, including variety of shots, angles, distances, and movements; steady camera.
Level 1

Shows limited command of camera techniques, including variety of shots, angles, distances, and movements; steady camera.
Level 2

Shows some command of camera techniques, including variety of shots, angles, distances, and movements; steady camera.
Level 3

Shows considerable command of camera techniques, including variety of shots, angles, distances, and movements; steady camera.
Level 4

Shows superior command of camera techniques, including variety of shots, angles, distances, and movements; steady camera.
Editing

Remediation

Lacks competence in editing, including continuity, dubbing, titles.
Level 1

Shows limited competence in editing, including continuity, dubbing, titles.
Level 2

Shows some competence in editing, including continuity, dubbing, titles.
Level 3

Shows considerable competence in editing, including continuity, dubbing, titles.
Level 4

Shows a high degree of competence and creativity in editing, including continuity, dubbing, titles.




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