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iRubric: Packaging Unit Assessment rubric

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Packaging Unit Assessment 
Rubric Code: RX284AX
Draft
Public Rubric
Subject: English  
Type: Presentation  
Grade Levels: (none)

Powered by iRubric Packages and Presentations
  Poor

1 pts

Fair

2 pts

Good

3 pts

Great

4 pts

Excellent

5 pts

Information

Poor

Missing 4 or more necessary elements.
Fair

Missing three of the necessary elements.
Good

Missing two of the necessary elements.
Great

Missing one of the necessary elements.
Excellent

The information on the package is relevant to the product. It contains the name of the product, slogan, company name, food expiry dates/any necessary warnings/ nutrition facts, and some fun information.
Images

Poor

Package does not have any images on it.
Fair

Package is missing two of the images.
Good

Package is missing one of the images.
Great

Package has three images, but they do not fit into the categories requested.
Excellent

You package must contain at least three images. One image of the product, one image for the company logo, and other interesting images for the product.
Color

Poor

None of the package uses color.
Fair

The package or images do not use color.
Good

Some of the images are drawn in color, but others are not.
Great

All of the text in the image is written in black ink. Everything else is drawn in color.
Excellent

Package uses color. The package is colored in, the information is written in color (some text can be written in black ink, but some must include color), and the images are colored in.
Package Design/ Shape

Poor

Shape of the package completely off from what you are trying to sell.
Fair

Shape of the package does not fit product.
Good

Shape of package may be off scale for the type of product.
Great

Shape of the package may be slightly off scale for the type of product.
Excellent

Shape of the package fits the product.
Design Process

Poor

Students fail to turn in any of the work for the design process.
Fair

Students missing three or more pieces from the design process.
Good

Students missing two pieces from the design process.
Great

Students may be missing one piece from the design process.
Excellent

Students participate in the design process and turn in all relevant papers.
Presentation

Poor

Student fails to explain three or more of the points.
Fair

Student fails to explain two of the points.
Good

Student fails to explain one of the points.
Great

Student may not speak loud and clear, but addresses the reasoning behind the choice of information, images, color, and shape.
Excellent

Student speaks loud and clear. Talks about reasoning behind the information, images, color, and shape.




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