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iRubric: El Mercado Poster Design rubric

iRubric: El Mercado Poster Design rubric

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El Mercado Poster Design 
Graphic Logo Designs
Students will create an advertisement using persuasive details and emotional appeals; complete with logo and word choice. Advertisement should be for a local food market in the Spanish city of either Barcelona, Cadiz, or Cartagena. Decide how best you can persuade those buyers to purchase your food!
Rubric Code: QB3B64
By ldantoni
Ready to use
Public Rubric
Subject: Arts and Design  
Type: Project  
Grade Levels: 9-12

Powered by iRubric Poster Design
  Excellent

100-90%

(N/A)

Meets Standards

Very Good

90 pts

Emerging Standards

Fair

85 pts

Needs Improvement

Poor

75 pts

TEXT
20 pts

Excellent

Information about the product relates directly to product and catches the reader's attention to persuade them to want to purchase the product.
Meets Standards

Information about the market relates directly to it and catches the reader's attention. Includes name of market in Spanish and food items for sale.
Emerging Standards

Information does not directly relate to it; is not completely unique.
Includes name of market.
Needs Improvement

Information about the market is vague and uninteresting. Name of market missing as well as food items for sale.
GRAPHIC FEATURE
20 pts

Excellent

Effective use of elements and principles of art and Design. Poster includes a graphic feature that catches the viewers attention right away.
Meets Standards

Effective picture of what the market looks like. Includes some pictures of food for sale.
Emerging Standards

Graphic is not totally effective. A rush job evident. No preplanning of advertisement apparent. Missing pictures of food for sale.
Needs Improvement

Little variety; not unique; messy. Missing pictures of what market looks like and food for sale.
OVERALL DESIGN
20 pts

Excellent

Layout balanced and unified with an adequate amount of negative and positive space. Product description complete; illustrations clear.
Meets Standards

Layout balanced and unified with an adequate amount of white space; product description complete; illustrations clear.
Emerging Standards

Layout not balanced or unified; images and text unconnected; eye drawn to holes in presentation; illustrations minimally effective (for example, if the illustrations do not connect to product).
Needs Improvement

Messy; inadequate text - either too sparse or too wordy; image missing or too small, uninteresting or unclear.
TIME AND EFFORT
20 pts

Excellent

Class time was used wisely. Complete<BR>
time and effort went into planning.
Meets Standards

Class time was used wisely. Much<BR>
time and effort went into planning.
Emerging Standards

Class time was almost always used<BR>
wisely. Some time and effort went<BR>
into planning and implementing the<BR>
project.
Needs Improvement

Class time was not used wisely. Little<BR>
time and/or effort went into planning<BR>
and implementing the project.



Keywords:
  • magazine advertisement, adjectives


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