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iRubric: Create and present a radio ad rubric

iRubric: Create and present a radio ad rubric

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Create and present a radio ad 
Write and present a 30-60 second ad script for Radio. Announcement must include an attention getter, name of the product, why auidience should buy it (argument), why they shouldn't buy another product (counter argument) and what you want your audience to do (call to action)-BUY THE PRODUCT!. May include music in background. Can only use the power of your voice. You cannot model/ show your product because we can ONLY hear you.
Rubric Code: M246B97
Ready to use
Public Rubric
Subject: Foreign Languages  
Type: Presentation  
Grade Levels: 9-12

Powered by iRubric Ad Script / Commercial
  Exceeds expectations

25 pts

Meets expectations

20 pts

Some expectations

15 pts

Below expectations

10 pts

Application of Language Knowledge

Present information in the form of a radio ad.

Exceeds expectations

Present an original and persuasive advertisement.
Meets expectations

Present a succesful advertisement.
Some expectations

Present some elements of a succesful advertisement.
Below expectations

Present an advertisement only in a limited way or copied an already existing ad.
All required elements included.

-attention getter
-product name
-argument
-counter argument
-call to action

Exceeds expectations

All necessary elements included - additional information given.
Meets expectations

All necessary elements included.
Some expectations

Some of necessary elements included.
Below expectations

Few necessary elements included.
Pronunciation, Intonation, clarity

Exceeds expectations

Always spoke with proper pronunciation, intonation, clarity, and loudness. Great vocal variety used to persuade
Meets expectations

Often spoke with proper pronunciation, intonation, clarity, and loudness. Some vocal variety used.
Some expectations

Sometimes spoke with proper pronunciation, intonation, clarity, and loudness. Hardly any vocal variety.
Below expectations

Rarely spoke with proper pronunciation, intonation, clarity, and loudness. No vocal variety used.
Review and practice

Exceeds expectations

Shows evidence of rehearsal, practice, and review.
Meets expectations

Often shows evidence of rehearsal, practice, and review.
Some expectations

Sometimes shows evidence of rehearsal, practice, and review.
Below expectations

Rarely shows evidence of rehearsal, practice, and review.



Keywords:
  • advertisement, commercial, writing, presentation, script, actors, product, persuasive,







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