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iRubric: Elevator Pitch Rubric

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Elevator Pitch Rubric 
Rubric Code: LX3CXB8
Ready to use
Public Rubric
Subject: Business  
Type: Assignment  
Grade Levels: 9-12, Undergraduate

Powered by iRubric Elevator Pitch
  Poor

4 pts

Fair

6 pts

Good

8 pts

EXCEPTIONAL

10 pts

Named Problem

Poor

I get no sense of what you want to do with your business.
Fair

Your aspirations are either too narrow or not relevant to most audiences.
Good

Told a story but did not leave us with a specific problem you will address.
EXCEPTIONAL

Told a compelling story and named a specific problem you will address.
Gave a Solution

Poor

You made no attempt to tell me why your goals matter to anyone but you.
Fair

I get some sense of who you are and why your business matters to you, but not much understanding about what it does for others.
Good

You have told me what what your business will do with, through or for others.
EXCEPTIONAL

You have told me what what your business will do with, through or for others AND it immediately seems important to me
What Makes You Different

Poor

You are going to bring world peace to millions while making billions and changing the world forever.
Fair

Your goals seems either too specific or grandiose. The ordinary person has a reason to doubt you.
Good

I think you have mostly realistic expectations, but you have not presented me with any evidence that you are so much better suited to reach your goals than the next person.
EXCEPTIONAL

I'm impressed, but think if anyone can do it, you can, and that you are realistic in the difficulty and complexity of the challenge
Asking For Help

Poor

You did not ask for help.
Fair

Asked for help, but your goals were not specific. I did NOT feel compelled to invest.
Good

Asked for help, but your goals were not specific. I did feel compelled to invest.
EXCEPTIONAL

You named exactly what you needed to make your business dream possible. I am ready to invest in your ideas.
Grammar/Clarity

Poor

Huh? I can't understand what you are saying.
Fair

You did not get the basic structure right and there are grammatical mistakes.
Good

Clear and correct, but you might need to tweak it some.
EXCEPTIONAL

Clear, correct, and well organized
Length

Poor

Way too short or too long by 50% or more
Fair

It needs to be 25% shorter or longer
Good

Very good, but you need to try and get it down 60 seconds.
EXCEPTIONAL

60 seconds. You rock!



Keywords:
  • PItch


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