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iRubric: Personal logo / Pet Logo made Digital rubric

iRubric: Personal logo / Pet Logo made Digital rubric

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Personal logo / Pet Logo made Digital 
Personal logo / Pet Logo made Digital
Students created logos 1. Thumbnail sized hand drawn initial sketches 2. Use software/Apps to make Digital 3. Logos should be decipherable (clear), memorable, meaningful (reasonable explanation of logo), neat and simple.
Rubric Code: EXC837C
By Bdow08
Ready to use
Public Rubric
Subject: Arts and Design  
Type: Project  
Grade Levels: 6-8

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  Mastery

8

(N/A)

Established

6

(N/A)

Consolidating

4

(N/A)

Beginning

2

(N/A)

Logo
8 pts

Appropriate

/8
Mastery

This Logo clearly expresses the product or services through the use of symbols and /or manipulation of the letters.
/8
Established

This Logo adequately expresses the product or services through the use of symbols and / or manipulation of the letters.
/6
Consolidating

This Logo expresses the product or services through the use of symbols and /or manipulation of the letter in a limited fashion.
/4
Beginning

This Logo does not express the product or services through the use of symbols and / or manipulation of the letters.
/2
Craftsmanship/ Skill
8 pts

Mastery

The artwork shows -excellent craftsmanship, and attention to detail.

-Overall appearance is neat
/8
Established

The artwork shows
- average craftsmanship and attention to detail.
- Overall appearance is generally neat.

/6
Consolidating

The artwork shows
- below average craftsmanship and little attention to detail.

- Overall appearance is somewhat neat
/4
Beginning

The artwork shows
- poor craftsmanship and no attention to detail.

- Overall appearance lacks neatness.
/2
Creativity/ Originality
8 pts

Personal Vision
Mastery

The artwork clearly demonstrates personal expression. Solution is very inventive.
/8
Established

The artwork demonstrates an average amount of personal expression. Demonstrates some inventiveness.
/6
Consolidating

The artwork demonstrates little personal expression and inventiveness.
/4
Beginning

The artwork lacks evidence of personal expression and inventiveness.
/2
Design Principles
4 pts

Balance
Rhythm
Proportion
Unity
Dominance
Mastery

The artwork demonstrates excellent use of Principles of Design. The design is visually compelling.

/4
Established

The artwork demonstrates good use of Principles of Design. The design is somewhat visually compelling.
/3
Consolidating

The artwork demonstrates poor choice of Principles of Design. The design is confusing.
/2
Beginning

The artwork lacks thoughtful design. The Principles of Design and Elements of art are not evident.

/1
Use of Time
4 pts

Mastery

The student put forth the effort required and used class time well.
/4
Established

The student put forth effort and used class time adequately.
/3
Consolidating

The student put forth little effort; during class time worked partially on project. Excessive talking/disrupting
/2
Beginning

The student put forth no effort or the project was not completed; class time was not used well. Excessive talking/disrupting
/1
Thumbnail sketch
8 pts

Amount - 4
Quality - 4
Mastery

The student created several original detailed thumbnails and turned
them in on time
Good Quality
Established

The student created drawings with some detail - Average Quality.
Consolidating

The student created a thumbnail design.
- Below average quality
Beginning

- No thumbnails
- drawings lack quality/ not present.
Simple
4 pts

clarity/organization
- logo is decipherable and simple
Mastery

Highly Effective

-logo is decipherable
-logo is simple and includes just enough detail
- The design is easy to understand. /4
Established

Effective

-logo is decipherable
-logo is fairly simple
-The design is relatively easy to understand.
/3
Consolidating

Somewhat effective

-logo is somewhat decipherable
-logo includes too much detail
- The design is difficult to understand. /2
Beginning

Limited effectiveness

-logo is undecipherable
-logo includes too much detail
- Lacks organization

/1
application
4 pts

application of logo criteria
- Timeless
- Versatile / colour + B&W
Mastery

-creatively included both these criteria

4
Established

-included one of these criteria

2
Consolidating
Beginning

-included none of these criteria discussed


0
reasoning
8 pts

explanation of logo is reasonable and is reflected in logo
Mastery

- clear connection between logo and explanation

/8
Established

- apparent connection between logo and explanation


/6
Consolidating

- some connection between logo and explanation

/4
Beginning

-no clear connection between logo and explanation

/ 2
Memorable
12 pts

overall effect
- logo is neat,
- colour choices are good,
- design is memorable
Mastery

-overall appearance is neat
-student is able to justify or defend choice of colours
-very memorable
/12
Established

-overall appearance is generally neat
-student is able to justify or defend choice of colours
-memorable
/9
Consolidating

-overall appearance is somewhat neat
-student is fairly able to justify or defend choice of colours
-somewhat memorable
/6
Beginning

-overall appearance lacks neatness
-poor use of colours
-unremarkable or too busy to be memorable

/3



Keywords:
  • Art work


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