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iRubric: Logo Design Rubric

iRubric: Logo Design Rubric

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Logo Design Rubric 
Logo Design Rubric
Students created logos using their name or initials for a product or service of their own making. 1. Retro Vibe, 2. Zentangle Logo, 3. Social/Cultural logo, 4. Endangered Species Logo, 5. Video Game Logo, 6. Blue Oceans/Clean Water Logo, 7. Music Logo, 8. Sports Logo
Rubric Code: EX73794
By AVwald
Ready to use
Public Rubric
Subject: Arts and Design  
Type: Project  
Grade Levels: 6-8, 9-12

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  Exceeds Standard

10 pts

Meets Standard

8 pts

Basic Standard

6 pts

Below Standard

4 pts

Logo

Exceeds Standard

This Logo clearly expresses the individual through uses of symbols and manipulation of the letters.
Meets Standard

This Logo adequately expresses the individual through uses of symbols and manipulation of the letters.
Basic Standard

This Logo expresses the individual through uses of symbols and manipulation of the letters.
Below Standard

This Logo does not express the individual through use of symbols and manipulation of the letters.
Craftsmanship/ Skill

Exceeds Standard

The artwork shows excellent craftsmanship, and attention to detail clearly marked in pen and no smudges.
Meets Standard

The artwork shows average craftsmanship and attention to detail clearly marked in pen.
Basic Standard

The artwork shows below average craftsmanship and little attention to detail is not marked in pen and has some graphite smudges.
Below Standard

The artwork shows poor craftsmanship and no attention to detail is not marked in pen and has a lot of graphite smudges.
Creativity/ Originality

Exceeds Standard

The artwork clearly demonstrates personal expression. Solution is very inventive.
Meets Standard

The artwork demonstrates an average amount of personal expression. Demonstrates some inventiveness.
Basic Standard

The artwork demonstrates little personal expression and inventiveness.
Below Standard

The artwork lacks evidence of personal expression and inventiveness.
Design

Exceeds Standard

The artwork demonstrates excellent use of Principles of Design. The design easy to understand and is visually compelling.
Meets Standard

The artwork demonstrates good use of Principles of Design. The design relatively easy to understand and is somewhat visually compelling.
Basic Standard

The artwork demonstrates poor choice of Principles of Design. The design is difficult to understand and is confusing.
Below Standard

The artwork lacks thoughtful design. The Principles of Design and Elements of art are not evident.
Use of Time

Exceeds Standard

The student put forth the effort required and used class time well.
Meets Standard

The student put forth effort and used class time adequately.
Basic Standard

The student put forth little effort; during class time worked partially on project. Excessive talking/disrupting
Below Standard

The student put forth no effort or the project was not completed; class time was not used well. Excessive talking/disrupting



Keywords:
  • Art work


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