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iRubric: PEST Analysis Presentation Rubric

iRubric: PEST Analysis Presentation Rubric

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PEST Analysis Presentation Rubric 
Country PEST Scan
Rubric Code: E2WBC24
Ready to use
Public Rubric
Subject: Business  
Type: Presentation  
Grade Levels: 9-12

Powered by iRubric PEST Analysis
40 %
  High Proficiency

8 pts

Proficiency

6 pts

Some Proficiency

4 pts

Lacks Proficiency

2 pts

Spelling, Grammar, Punctuation

High Proficiency

The presentation is free of grammatical, punctuation, and spelling errors.
Proficiency

The presentation contains 1-2 grammatical, punctuation, and spelling errors.
Some Proficiency

The presentation contains 3-4 grammatical, punctuation, and spelling errors.
Lacks Proficiency

The presentation contains many grammatical, punctuation, and spelling errors.
Introduction

High Proficiency

An introduction to the country is presented in a clear and concise manner. The Introduction provides insight into the climate of the country. Includes geographic location, native language, population or size, an interesting fact and a picture of the country.
Proficiency

An introduction to the country is presented in a somewhat clear and concise manner. Includes most of the following factors:
geographic location, native language, population or size, an interesting fact and a picture of the country.
Some Proficiency

There is a limited Introduction. Only includes one or two of the following factors:
geographic location, native language, population or size, an interesting fact and a picture of the country.
Lacks Proficiency

There is a brief Introduction and includes none of the following factors:
geographic location, native language, population or size, an interesting fact and a picture of the country.
Appearance

High Proficiency

Appearance was effective, not too wordy or scarce.
Fonts/colors and attributes were enhancing and not distracting. Very easily read.
Proficiency

Appearance was effective but 1 or 2 slides were wordy or scarce. And/or
Fonts/colors and attributes were a little hard to read.
Some Proficiency

At least three of the slides were too wordy or scarce. And/or
Fonts/colors and attributes were difficult to read.
Lacks Proficiency

Appearance was not at all effective. Most of the slides were too wordy or scarce. And/or Fonts/colors and attributes were very distracting and hard to read. distracting.
Oral Presentation

High Proficiency

Clearly presented, conveyed proper volume, enunciation and pronunciation AND
Delivery was extemporaneous, did not read from the slides.
Proficiency

Clearly presented, conveyed proper volume, enunciation and pronunciation BUT
Delivery was not totally extemporaneous, read from some of the slides.
Some Proficiency

Clearly presented, conveyed proper volume, enunciation and pronunciation BUT
Delivery included reading from every slide word for word.
Lacks Proficiency

Was not clearly presented with proper volume, enunciation and pronunciation
AND
Delivery included reading from every slide word for word.
Reference Slide

High Proficiency

A Reference slide was included and complete and in proper MLA style format.
Proficiency

A Reference slide was included and complete but not in proper MLA style format.
Some Proficiency

A Reference slide was incomplete and was not in proper MLA style format.
Lacks Proficiency

A Reference slide was not included.
PEST SCAN ELEMENTS
60 %
  High Proficiency

15 pts

Proficiency

11 pts

Some Proficiency

7 pts

Lacks Proficiency

3 pts

Political Factors

High Proficiency

Included at least 4 Political factors and emphasized how each element affects conducting business in the country.
Proficiency

Included Political factors but only emphasized how 2-3 of the elements affect the business environment of the country.
Some Proficiency

Gave at least 4 Political factors but did not explain each one or the impact they have on doing business in the country.
Lacks Proficiency

Did not include any Political factors and did not understand how they affect the business environment in the country.
Economic Factors

High Proficiency

Included at least 4 Economic factors and emphasized how each element affects conducting business in the country.
Proficiency

Included Economic factors but only emphasized how 2-3 of the elements affect the business environment of the country.
Some Proficiency

Gave at least 4 Economic factors but did not explain each one or the impact they have on doing business in the country.
Lacks Proficiency

Did not include any Economic factors and did not understand how they affect the business environment in the country.
Social Factors

High Proficiency

Included at least 4 Social factors and emphasized how each element affects conducting business in the country.
Proficiency

Included Social factors but only emphasized how 2-3 of the elements affect the business environment of the country.
Some Proficiency

Gave at least 4 Social factors but did not explain each one or the impact they have on doing business in the country.
Lacks Proficiency

Did not include any Social factors and did not understand how they affect the business environment in the country.
Technological Factors

High Proficiency

Included at least 4 Technological factors and emphasized how each element affects conducting business in the country.
Proficiency

Included Technological factors but only emphasized how 2-3 of the elements affect the business environment of the country.
Some Proficiency

Gave at least 4 Technological factors but did not explain each one or the impact they have on doing business in the country.
Lacks Proficiency

Did not include any Technological factors and did not understand how they affect the business environment in the country.




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