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iRubric: Grade 6 Radio Advertisement rubric

iRubric: Grade 6 Radio Advertisement rubric

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Grade 6 Radio Advertisement 
Create a radio advertisement utilizing a least four of the components of a successful radio advertisement as identified in your research. You also need to include a catchy jingle. Use your choice of software to record, edit, and produce this advertisement. It will be part of your Solar Car presentation.
Rubric Code: AXACA6C
Ready to use
Public Rubric
Subject: English  
Type: Presentation  
Grade Levels: 6-8

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Create a 30-60 second radio advertisement marketing.
  Proficient

4 pts

Progressing

3 pts

Developing

2 pts

Needs Improvement

1 pts

Content

-Incorporates four or more components of a successful ad.<BR>
-Catchy phrase or jingle

Proficient

-Radio advertisement very effectively includes four components of a successful ad<BR>
-Includes a creative catchy slogan or jingle
Progressing

-Radio advertisement effectively includes three components of a successful ad<BR>
-Includes a catchy slogan or jingle
Developing

-Radio advertisement effectively includes two components of a successful ad<BR>
-Includes a slogan or jingle that is questionably catchy
Needs Improvement

-Radio advertisement includes one effective component of a successful a<BR>
-Is missing a slogan or jingle
Mechanics

-30 seconds long<BR>

Proficient

-Radio advertisement is 15-60 seconds
Progressing

-Radio advertisement is only slightly above or below 15 -60 seconds long
Developing

-Radio advertisement is under 15 or over 60 seconds (by no more than 15 seconds)
Needs Improvement

-Radio advertisement is significantly shorter or longer than 15-60 seconds
Creativity

-Radio advertisement is interesting, creative, and grabs the audience's attention

Proficient

-Radio advertisement is entertaining and grabs the audience's attention in its entirety
Progressing

-Radio advertisement is interesting and entertaining for most of its duration
Developing

-Only a small portion of the radio advertisement is interesting and entertaining
Needs Improvement

-Radio advertisement is not interesting or entertaining for the audience
Presentation

-Voice quality<BR>
-Speaking volume and speed

Proficient

-Presentation is well practiced, with excellent expression <BR>
-Speaking volume and speed allows for easy understanding
Progressing

-Presentation is practiced, with good expression<BR>
-Speaking volume and speed allows for fairly easy understanding
Developing

-Presentation is somewhat practiced, with some expression<BR>
-Speaking volume and speed allows for some understanding
Needs Improvement

-Presentation is not practiced and the radio commercial has no expression<BR>
-It is difficult to hear the presentation




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