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iRubric: Political Campaign Commercial Rubric

iRubric: Political Campaign Commercial Rubric

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Political Campaign Commercial Rubric 
Political Campaign Commercial Rubric
Rubric Code: KX937C5
By loveb2
Draft
Public Rubric
Subject: Political Science  
Type: Project  
Grade Levels: 9-12

Powered by iRubric Political Campaign Ads
Groups will create a presidential campaign ad to support their respective candidate.
  Super

15 pts

Average

10 pts

Poor

5 pts

Group Members

Each group member was identified and participated in presentation
Super

Each group member had their name projected and each group member had an obvious role in the creation of the presentation
Average

Each group member had their name projected but not all group members seemed to have an obvious role in the presentation
Poor

Some of the group members were mentioned; some played an obvious role in presentation; questionable what other group members contributed to project. One or two group members appeared to do all of the work
Party

Political party affiliation
Super

Group clearly identifies which political party that is being represented in the commercial
Average

Group references which political party they are representing, but never clearly identifies the political party
Poor

Group does not identify which political party they are representing and viewers cannot reasonably discern which party is being represented
Point of View

Focuses on the issues
Super

Group focuses solely on the issues of the political party and accurately identifies the party's stance on the issues
Average

Group predominately focuses on the issues, but occasionally strays from the issues
Poor

Group does not focus on the issues at all
Persuasion

Convincing voters to support your political party
Super

Ad clearly establishes why their political party is the best choice. Group is very convincing in why voters should support their party
Average

Ad somewhat establishes why their political party is the best choice. Group is somewhat convincing why voters should support their party
Poor

Ad does not establish why their political party is the best choice. Group is not convincing as to why voters should support their party
Truth

Ad using facts?
Super

Ad accurately states all of the party's stances on the issues
Average

Ad mostly tells of the party's stances on the issues, but not all of the stances are accurate
Poor

None of the party's stances on the ad are accurate
Sound

Voice and other included sounds
Super

All sounds can be clearly heard. There are no background distractions that are affecting the quality of the sound
Average

Most of the sounds can be heard, but there are some background distractions that affect the quality of the sound
Poor

Sounds cannnot be heard, or background sounds are a major distraction that affects the overall quality of the sound
Images

Quality of the images/video in the ad
Super

The images/video is very clear. The images/video are not pixellated/blurry at all
Average

The images/video is mostly clear, but some of the images/video is blurry or pixellated
Poor

The images/video is not clear at all. The images/video are very pixellated and/or blurry
Duration of Presentation

Must be between 30 seconds & 2 minutes in length.
Super

Ad was within the established time limits
Average

Ad was longer than the maximum amount of time established
Poor

Ad was shorter than the minimum amount of time estabalished
Script/Storyboard

Script and storyboard must be completed before filming and turned in with final project
Super

Script and storyboard are detailed and were completed and turned in with the final project
Average

Script and storyboard are not detailed, but were completed and turned in with final project
Poor

Script and storyboard were not completed or were not turned in with final project
Work During Class

Stayed focused and worked during class
Super

Group worked diligently and limited distractions during class
Average

Group worked during class, but occasionally got distracted
Poor

Group did not work during class and/or often got distracted. Group had to constantly be re-directed





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