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iRubric: Web Banner rubric

iRubric: Web Banner rubric

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Web Banner 
Students will create a web banner for a CTTECH school with Photoshop, Illustrator or After Effects.
Rubric Code: QC963X
Ready to use
Public Rubric
Subject: Arts and Design  
Type: Project  
Grade Levels: 9-12

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  Advanced

20 pts

Good

15 pts

Fair

10 pts

Poor

5 pts

Background

Pattern or gradient

Advanced

Background is superb. Great color scheme and design. Lots of thought put into it. Exact size
Good

Background is good. Nice design.
Fair

Resolution is okay. Some thought placed into choice. Could've been better.
Poor

Resolution is poor. No thought behind person fitting into background.
Composition

Weight and color scheme.

Advanced

Elements are weighted perfectly.
Good

Elements are weighted well. Small amount of movement needed.
Fair

Elements are weighted fairly.
Poor

Elements are not weighted well. Off balanced. Affects the feel of the banner. No thought behind positioning.
Text

Font style, size and legibility

Advanced

Text is placed in a perfect spot. Easy to read and design was well chosen. Sans Serif.
Good

Text is placed in a good spot. Easy to read. No thought in the choice of font style. Sans Serif
Fair

Text is placed in a good spot. Not easy to read because of font style and/or size. Sans Serif.
Poor

Text is not placed in a good spot. Not easy to read because of font style and/or size. Used Serif.
Images

Advanced

Resolution is perfect and are edited with precision.
Good

Resolution is good. Some adjustments needed.
Fair

Resolution is good but there are lot of adjustments needed. Lots of artifacts.
Poor

Resolution is bad. Lack of images. Many artifacts.
Overall Design

Design

Advanced

Design is excellent.
Good

Design is good. It could use something more.
Fair

Design is ok. Not much thought behind the look.
Poor

No design evident. No thought behind it.





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