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iRubric: Advertising (Research and Report) rubric

iRubric: Advertising (Research and Report) rubric

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Advertising (Research and Report) 
Advertising Social Responsibility Laws
Reference assigned chapter in textbook(42) . Connect to the Internet, Q-1-3. Describe two consumer Web sites and their involvement in the selling process. Make a comparison sheet comparing the activities of both. Using the key words " party plan company", and after visiting the Web site, describe the company's products, target market, the involvement of their services, and all other pertinent information as listed in your textbook.
Rubric Code: P36X9X
By pebido
Ready to use
Private Rubric
Subject: Business  
Type: Presentation  
Grade Levels: 9-12

Powered by iRubric Presentation Rubric
  Poor

8.2 pts

Fair

28.2 pts

Good

30.3 pts

Excellent

33.3 pts

Organization
33.3 pts

Presentation must cover the parameters as listed above and have the elements according to your assigned textbook. Information must be in sequence.
Poor

Audience cannot understand presentation because there is no sequence of information. More than three of the elements ( Q 1-3) as listed in your textbook is missing.
Fair

Presentation of information is not logical or interesting and sequence cannot be easily followed by audience. More than two of the elements for Q 1-3, listed in your textbook is missing.
Good

Presentation of information is logical, interesting and sequence can be easily followed by audience. Most of the elements for Q 1-3, listed in your textbook are present and done in an acceptable manner.
Excellent

Presentation of information is logical, interesting and sequence can be easily followed by audience. All elements for Q 1-3, listed in your textbook are present and done in an exceptional manner.
Subject Knowledge
33.3 pts

Information is explained in depth through the presentation and the presenter does not read from the comparison seet or notes.
Poor

Presenter does not have grasp of information; student cannot answer questions about subject. Student reads comparison chart and paper in explaining their findings.
Fair

Presenter is uncomfortable with information and is able to answer only rudimentary questions. Some reading is present from the comparison chart and paper in explaining their findings.
Good

Presenter is at ease with expected answers to all questions, but fails to elaborate. Minimum reading from comparison chart and paper of findings is present.
Excellent

Presenter demonstrates full knowledge by answering all class questions with explanations with elaboration. Student does not read from comparison chart or paper of findings.
Eye Contact and Elocution
33.3 pts

Presenter is at ease with their presentation.
Poor

Presenter reads all of report with no eye contact, mumbles, incorrectly pronounces terms, and speaks too quietly for students in the back of class to hear.
Fair

Presenter occasionally uses eye contact, but still reads most of report.
Presenter's voice is low. Student incorrectly pronounces terms. Audience members have difficulty hearing presentation
Good

Presenter maintains eye contact most of the time but frequently returns to notes.
Presenter's voice is clear. Student pronounces most words correctly. Most audience members can hear presentation.
Excellent

Presenter maintains eye contact with audience, seldom returning to notes. Presenter uses a clear
voice and correct, precise pronunciation of terms so that all audience members can hear presentation.



Keywords:
  • Presentation



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