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iRubric: TV Commercial rubric

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TV Commercial TV Commercial Commercial about Hunger: Your group needs to make and present a commercial about hunger. The commercial needs to be a minimum or 30 seconds and a maximum of 60 seconds. Your group can act this out, or preferably record your commercial on your computer. Your commercial needs to include at least one scientific fact about hunger. These commercials are note advertisements, buts PSA’s (Public Service Announcements) Rubric Code: YX2B9B9 By marinacurrie Ready to use Public Rubric Subject: Science Type: Project Grade Levels: 6-8

Commercial Ad Rubric
	Poor 5 pts	Fair 7 pts	Good 8.5 pts	Excellent 10 pts
Organization	Poor Audience cannot understand presentation because there is no sequence of information.	Fair Audience has difficulty following presentation because students jump around.	Good Students present product story in logical sequence which audience can follow.	Excellent Students present product story in logical, interesting sequence which audience can follow.
Content	Poor Content is weak. Facts are confusing. Student lacks does not have a scientific fact for the commercial.	Fair Student has some information, but lacks specifics of in their scientific statement. The fact is very vague. It does not seem to flow with the rest of the commercial.	Good Students include specific scientific information. But is does not quite flow with the rest of their commercial.	Excellent Student include specific scientific information and it flows with the rest of the commercial. It does not seem forced in, but flows naturally with the rest of the commercial.
Audio	Poor Student's copy is not well written, voice is inaudible and students incorrectly pronounce terms, and speak too quietly for viewing audience to hear	Fair Student's copy is not fluid and voice is low. Students incorrectly pronounce terms. Audience members have difficulty hearing	Good Student's copy is clear and voice is clear. Students pronounce most words correctly. Most audience members can hear with little effort.	Excellent Student uses well written script, a clear voice and correct, precise pronunciation of terms. Students are enthusiastic. All viewing audience can hear without effort.
Props	Poor No use of props or materials. Logo is not included.	Fair Little use or of props or materials that do not help the viewers understanding of the commercial. Logo advertisement lacks creativity and good use of art elements.	Good Satisfactory use of props and materials for the content. Logo is done well and shows good use of art elements.	Excellent Excellent use of props and materials to enhance commercial for the viewer. Logo fits with the commercial. It is very creative and shows great use of art elements.