- Username
- Password
forgot?

iRubric: Commercials rubric

edit print share Copy to my rubrics Bookmark test run assess... delete Do more...
Commercials Commercials Rubric Code: T2268W2 By jkloba Ready to use Public Rubric Subject: Education Type: Assessment Grade Levels: 6-8, 9-12

Commercials
	Mastery 5 pts	Near Mastery 4 pts	Some Mastery 3 pts	LIttle Mastery 2 pts	Needs Improvement 1 pts
Time Frame	Mastery Each commercial is 1:00-1:20 seconds on length.	Near Mastery 1 or more commercials are 85 – 99 seconds in length.	Some Mastery 1 or more commercials are 70– 84 seconds in length.	LIttle Mastery 1 or more commercials are 50 – 59 seconds in length.	Needs Improvement 1 or more commercials are less than 70 seconds OR more than 1:20 seconds in length.
Creativity	Mastery Project shows more than the minimum required amount of thought. Ideas are creative and represent an original approach to the assignment.	Near Mastery Project shows the required amount of thought. Ideas are creative and represent an original approach to the assignment.	Some Mastery Project shows some creative and original though that attempts to relate to the product being sold.	LIttle Mastery Little original or creative though is present in the assignment OR creativity does not relate to the product being sold.	Needs Improvement No original or creative thought is present in the assignment.
Rhetorical Appeals	Mastery Each commercial shows exceptional understanding of ethos, pathos, and logos and audience can clearly decipher which appeal is being used.	Near Mastery Each commercial mostly shows understanding of ethos, pathos and logos and the audience can decipher which appeal is being used.	Some Mastery Each commercial shows some understanding of ethos, pathos and logos and the audience can somewhat decipher which appeal is being used.	LIttle Mastery Each commercial shows little understanding of ethos, pathos and logos and the audience remains confused on which appeal is being used.	Needs Improvement Each commercial shows no understanding of ethos, pathos or logos and the audience has no idea which appeal is being used.
Work Ethic	Mastery Group/Individual worked extremely well and stayed on task the entire time and never had to be told to get working.	Near Mastery Group/Individual worked pretty well and stayed on task the majority of the time and only had to be told once to get working.	Some Mastery Group/Individual worked well and stayed on task some of the time and only had to be told a couple of times to get working.	LIttle Mastery Group/Individual worked together but had some difficulty staying on task and had to be told more than a few times to be working.	Needs Improvement Group/Individual barely stayed on task and had to be told to constantly to work on project.