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iRubric: Application for Commercialisation guidance v4 rubric

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Application for Commercialisation guidance v4 Application for Commercialisation guidance v3 Application for Commercialisation Guidance Assessment - using AC summary and due diligence template July 2020 Rubric Code: Q2X6365 By i4Connect Ready to use Public Rubric Subject: Business Type: Assessment Grade Levels: Post Graduate

1. Impact of Grant
	No case made 0 pts	Poor 4 pts	Marginal 8 pts	Good 10 pts	Very Good 13 pts	Outstanding 16 pts
a. Need for funding? 50 % your need for the funding, i.e. why you are unable to access sufficient funding for the entire project, including from your directors and shareholders, loans or equity investment and why it would be unreasonable to expect you to obtain all requisite funding from alternative sources	No case made	Poor Evidence of 1 unsuccessful attempt for funding on reasonable terms	Marginal Evidence of 2-3 unsuccessful attempts for funding on reasonable terms	Good Evidence of 4-5 unsuccessful attempts for funding on reasonable terms	Very Good Evidence of 4-5 unsuccessful attempts for funding on reasonable terms Rejection reasons indicate interest at a later stage	Outstanding Evidence of 4+ unsuccessful attempts for funding on reasonable terms. Offer to treat at next stage if successful with AC
b. Positive impact? 12.5 % the positive impact the grant will have on the size, scale or timing of your project	No case made	Poor Positive impact is poorly identified with little or no supporting evidence	Marginal Positive impact with minimal supporting evidence	Good	Very Good The positive impact is identified with good supporting evidence	Outstanding Positive impact is well identified with strong supporting evidence
c. in growth sector? 25 % whether your product or service targets or participates in one of the growth sectors	No case made	Poor	Marginal	Good	Very Good	Outstanding the product or service targets or participates in a growth sector
d. economic benefits? 12.5 % the broader economic benefits to be gained through your project, e.g. whether it will create jobs, export growth, diffusion of knowledge, increased collaboration or best practice.	No case made	Poor minor economic benefits Up to 10 new jobs; some export growth; minor diffusion of knowledge; some improved collaboration or adoption of better practice	Marginal Fair economic benefits - one of these 10+ jobs; export growth; diffusion of knowledge; some improved collaboration or adoption of better practice	Good Good economic benefits 20+ jobs; 10X value of grant in export growth; good diffusion of knowledge; step change in collaboration or adoption of best practice	Very Good	Outstanding Excellent economic benefits 50+ jobs; 15X value of grant in export growth; extensive diffusion of knowledge; step change in collaboration or adoption of best practice
2. Management Capability
	No case made 0 pts	Poor 6 pts	Marginal 12 pts	Good 16 pts	Very Good 20 pts	Outstanding 24 pts
a. Team experience 50 % your team’s track record and/or access to appropriate personnel with the relevant business, commercialisation and market/technology expertise and experience to deliver your project	No case made	Poor The team has considerable gaps in skills and capability which have not been addressed in the project	Marginal The team is moderately capable with skills gaps and capability partially identified to be addressed with the projects commencement	Good The team is well composed and experienced with good attention to capabilities required in the project execution and good evidence these resources can be employed as required	Very Good A well balanced, high functioning and experienced team with the necessary skills and capabilities to execute on the project	Outstanding Well qualified team with market leading technical expertise in house, financial expertise on board. Commercialisation management, project management, business management, and relevant domain and technology expertise. Applicants show willingness to respond quickly and urgently. Strong board with relevant experience and good connections.?
b. Governance 50 % your governance arrangements (e.g. project oversight, advisory boards etc.).	No case made Negligible attention to project oversight	Poor Project manager identified and to be appointed at commencement	Marginal Advisory board in place with evidence of adoption good governance practice	Good Board in place with track record in governance and/or steering similar projects	Very Good	Outstanding
3. Market opportunity
	No case made 0 pts	Poor 5 pts	Marginal 10 pts	Good 14 pts	Very Good 17 pts	Outstanding 20 pts
a. Novel product or service? 25 % You should demonstrate this by explaining how the product, process or service that you wish to commercialise is novel	No case made	Poor	Marginal	Good	Very Good	Outstanding Must identify the product, process or service is different to any previous innovation and significantly different to state-of-art in the market or industry in which the product, process or service is intended to be traded. There is strong validation from customers or prospective customers as to the desirability of the product compared to current way of addressing this problem this product, process or service solves.
b. Problem & demand? 25 % Explain the customer problem you propose to solve and the market demand your novel product, process or service satisfies within Australia and overseas markets	No case made	Poor	Marginal	Good	Very Good	Outstanding
c. i. intended customers 5 % your target market including: i. intended customers (e.g. individuals, business or government)	No case made	Poor	Marginal	Good	Very Good	Outstanding
c. ii. market size 5 % your target market including: ii. market size (e.g. number of customers, average revenue per customer)	No case made	Poor	Marginal	Good	Very Good	Outstanding
c. iii. market structure 5 % your target market including: iii. market structure (e.g. the value/supply chain and relationships between suppliers, distributors, influencers and end customers)	No case made	Poor	Marginal	Good	Very Good	Outstanding
c. iv. your pricing strategy 5 %	No case made	Poor	Marginal	Good	Very Good	Outstanding
c. v. your position in the market 5 %	No case made	Poor	Marginal	Good	Very Good	Outstanding
d. your intellectual property strategy 25 % your intellectual property strategy including any protection mechanisms that may be employed (e.g. patent, trademark, etc.), and how the strategy aligns with the market opportunity.	No case made	Poor	Marginal	Good	Very Good	Outstanding
4. Value Proposition
	No case made 0 pts	Poor 5 pts	Marginal 10 pts	Good 14 pts	Very Good 17 pts	Outstanding 20 pts
a. Product/Service desirability? 25 % You must describe and provide evidence that demonstrates: a. why customers will want to buy your product, process or services (include the economic analysis and description of value creation)	No case made	Poor	Marginal	Good	Very Good	Outstanding
b. Competitor analysis 25 % Describe and provide evidence that demonstrates your most likely competitors and your competitive advantage	No case made	Poor	Marginal	Good	Very Good	Outstanding
c. market research wrt value prop 25 % Describe and provide evidence of market research you have undertaken to validate your value proposition	No case made	Poor	Marginal	Good	Very Good	Outstanding
d. technical feasibility 25 % Describe and provide evidence that your product, process or service is functional or technically feasible	No case made	Poor	Marginal	Good	Very Good	Outstanding
5. Project and post project execution
	No case made 0 pts	Poor 5 pts	Marginal 10 pts	Good 14 pts	Very Good 17 pts	Oustanding 20 pts
a. Project plan 20 % a. your project plan including activities, milestones, budget and deliverables	No case made	Poor	Marginal	Good	Very Good	Oustanding
b. Execution plan 20 % b. your execution plan including your path to market (e.g. direct sales, distribution channels, franchising)	No case made	Poor	Marginal	Good	Very Good	Oustanding
c. Operational plan 20 % c. your operational plan including your business and delivery model, human resources, marketing and communications plan, financial plan, manufacturing strategy (where applicable) and your plan to manage risk	No case made	Poor	Marginal	Good	Very Good	Oustanding
d. Structural or market strategy 20 % d. how you intend to address structural or market challenges (e.g. government regulation, market inertia, timing imperatives, manufacturing capability/capacity, market barriers etc.)	No case made	Poor	Marginal	Good	Very Good	Oustanding
e. i. Intellectual Property management 10 % i. your intellectual property (e.g. future protection strategies, freedom to operate, patent insurance, etc.)	No case made	Poor	Marginal	Good	Very Good	Oustanding
e. ii. Intellectual Property development 10 % ii. any intellectual property you need to deliver your project (e.g. ownership, access and/or beneficial use).	No case made	Poor	Marginal	Good	Very Good	Oustanding

Subjects:

Business

Types:

Assessment

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