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iRubric: Business Plan rubric

iRubric: Business Plan rubric

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Business Plan 
This major capstone experience is intended to give students the opportunity to integrate the total body of learning experiences gained throughout the program duration. Students will be required to use knowledge, skills and aptitude acquired to design, develop, and prepare implementation strategies for the project assignments indicated here under.
Rubric Code: J2X636C
Ready to use
Public Rubric
Type: Project  
Grade Levels: 9-12, Undergraduate

Powered by iRubric Business Plan
  Unsatisfactory

1 pts

Poor

2 pts

Satisfactory

3 pts

Good

4 pts

Excellent

5 pts

Executive Summary
5 pts

summarize the key points of a document for its readers, saving them time and preparing them for the upcoming content.

Unsatisfactory

This section is incomplete and unsatisfactory. Many grammar/spelling mistakes.
Poor

Almost none of the required themes for the section are elaborated in the section. The writing is disorganized and very
difficult to understand.
Satisfactory

There are pieces missing in this section. Grammar/spelling mistakes may be evident.
Good

The section is of high quality. The material is presented very well. The student demonstrates
understanding of the topic.
Excellent

This section is complete and of excellent quality. The student demonstrates
understanding of the topic There are no grammatical/spelling errors.
Company Summary
3 pts

Name, overview,vision and mission statement

Unsatisfactory

This section is incomplete and unsatisfactory. Many grammar/spelling mistakes.
Poor

Almost none of the required themes for the section are elaborated in the section. The writing is disorganized and very
difficult to understand.
Satisfactory

There are pieces missing in this section. Grammar/spelling mistakes may be evident.
Good

The section is of high quality. The material is presented very well. The student demonstrates
understanding of the topic.
Excellent

This section is complete and of excellent quality. The student demonstrates
understanding of the topic There are no grammatical/spelling errors.
Services
3 pts

Outline the proposed services of the business

Unsatisfactory

This section is incomplete and unsatisfactory. Many grammar/spelling mistakes.
Poor

Almost none of the required themes for the section are elaborated in the section. The writing is disorganized and very
difficult to understand.
Satisfactory

There are pieces missing in this section. Grammar/spelling mistakes may be evident.
Good

The section is of high quality. The material is presented very well. The student demonstrates
understanding of the topic.
Excellent

This section is complete and of excellent quality. The student demonstrates
understanding of the topic There are no grammatical/spelling errors.
business strategies
10 pts

student outlines the course of action or set of decisions which assist the entrepreneurs in achieving specific business objectives.

Unsatisfactory

This section is incomplete and unsatisfactory. Many grammar/spelling mistakes.
Poor

Almost none of the required themes for the section are elaborated in the section. The writing is disorganized and very
difficult to understand.
Satisfactory

There are pieces missing in this section. Grammar/spelling mistakes may be evident.
Good

The section is of high quality. The material is presented very well. The student demonstrates
understanding of the topic.
Excellent

This section is complete and of excellent quality. The student demonstrates
understanding of the topic There are no grammatical/spelling errors.
Marketing Strategy & Implementation
8 pts

Unsatisfactory

This section is incomplete and unsatisfactory. Many grammar/spelling mistakes.
Poor

Almost none of the required themes for the section are elaborated in the section. The writing is disorganized and very
difficult to understand.
Satisfactory

There are pieces missing in this section. Grammar/spelling mistakes may be evident.
Good

The section is of high quality. The material is presented very well. The student demonstrates
understanding of the topic.
Excellent

This section is complete and of excellent quality. The student demonstrates
understanding of the topic There are no grammatical/spelling errors.
Management /Staffing Requirements
8 pts

Develop staffing requirements:
-- Staff Complement
- Recruitment plans
- Training and development
- Work schedules

Unsatisfactory

This section is incomplete and unsatisfactory. Many grammar/spelling mistakes.
Poor

Almost none of the required themes for the section are elaborated in the section. The writing is disorganized and very
difficult to understand.
Satisfactory

There are pieces missing in this section. Grammar/spelling mistakes may be evident.
Good

The section is of high quality. The material is presented very well. The student demonstrates
understanding of the topic.
Excellent

This section is complete and of excellent quality. The student demonstrates
understanding of the topic There are no grammatical/spelling errors.
Financial Plan
8 pts

Develop budgets for recurrent expenditures:
- capital expenditure
- materials and suppliies, equipment listing
- pricing schedule
- Establish Accounting Systems

Unsatisfactory

This section is incomplete and unsatisfactory. Many grammar/spelling mistakes.
Poor

Almost none of the required themes for the section are elaborated in the section. The writing is disorganized and very
difficult to understand.
Satisfactory

There are pieces missing in this section. Grammar/spelling mistakes may be evident.
Good

The section is of high quality. The material is presented very well. The student demonstrates
understanding of the topic.
Excellent

This section is complete and of excellent quality. The student demonstrates
understanding of the topic There are no grammatical/spelling errors.
Floor Plan
5 pts

Develop a floor plan for the proposed business

Unsatisfactory

This section is incomplete and unsatisfactory. Many grammar/spelling mistakes.
Poor

Almost none of the required themes for the section are elaborated in the section. The writing is disorganized and very
difficult to understand.
Satisfactory

There are pieces missing in this section. Grammar/spelling mistakes may be evident.
Good

The section is of high quality. The material is presented very well. The student demonstrates
understanding of the topic.
Excellent

This section is complete and of excellent quality. The student demonstrates
understanding of the topic There are no grammatical/spelling errors.
Documentation and Record
6 pts

Say documentation and records will be maintained

Unsatisfactory

This section is incomplete and unsatisfactory. Many grammar/spelling mistakes
Poor

Almost none of the required themes for the section are elaborated in the section. The writing is disorganized and very
difficult to understand.
Satisfactory

There are pieces missing in this section. Grammar/spelling mistakes may be evident.
Good

The section is of high quality. The material is presented very well. The student demonstrates
understanding of the topic.
Excellent

This section is complete and of excellent quality. The student demonstrates
understanding of the topic There are no grammatical/spelling errors.
Technical Requirements
4 pts

Unsatisfactory

Guidelines for formatting the document were not followed/document formatting does not exist.
Poor

almost none of guidelines for formatting the document were followed/document formatting does not exist.
Satisfactory

An attempt at formatting has been made, but with significant errors/exclusions from the written guidelines.
Good

Document formatting of high quality project contains all elements outlined in the project specifications handout.
Excellent

This section is complete and of excellent quality. The student demonstrates
understanding of the topic There are no grammatical/spelling errors.





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