iRubric: DES105 Page Layout Tools rubric

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DES105 Page Layout Tools

Week 3: Assessment 3 – Menu Cover Design Part 1 (50 pts)

Rubric Code: VX3776A

By aprilbiss

Ready to use

Public Rubric

Subject: Arts and Design

Type: Assessment

Grade Levels: Undergraduate

Guidelines • Design Cover menu for given specifications + Logo • Applying the principles and elements of design • Submit final cover as a PDF or JPEG file
	Excellent 20 pts	Satisfactory 15 pts	Improvement Needed 10 pts	Unsatisfactory 5 pts	Incomplete 0 pts
Guidelines 20 pts	Excellent Met all guidelines	Satisfactory Met most guidelines	Improvement Needed Met some guidelines	Unsatisfactory Met few guidelines	Incomplete Did not complete.
Logo Placement Followed the project specifications for placing appropriate unaltered logo within the menu cover. Logo is placed appropriately within the layout.
	Excellent 10 pts	Satisfactory 8 pts	Improvement Needed 6 pts	Unsatisfactory 4 pts	Incomplete 0 pts
Logo Placement 10 pts	Excellent Followed the project specifications for placing appropriate unaltered logo within the menu cover. Logo is placed appropriately within the layout.	Satisfactory Followed most of the project specifications for placing appropriate unaltered logo within the menu cover. Logo is placed appropriately within the layout, however may need slight adjustments to be successful and effective.	Improvement Needed Followed few of the project specifications for placing appropriate unaltered logo within the menu cover. Logo is placed appropriately within the layout. Overall, the layout and logo needs major adjustments to be successful and effective.	Unsatisfactory Failed to follow the project specifications for placing appropriate unaltered logo within the menu cover. Logo is not placed appropriately within the layout.	Incomplete Did not complete.
Brand Cohesiveness Overall colors and possible type/graphics is cohesive with the brand and brand mark.
	Excellent 10 pts	Satisfactory 8 pts	Improvement Needed 6 pts	Unsatisfactory 4 pts	Incomplete 0 pts
Brand Cohesiveness 10 pts	Excellent Overall colors and possible type/graphics is cohesive with the brand and brand mark.	Satisfactory Overall colors and possible type/graphics is mostly cohesive with the brand and brand mark. Slight adjustments need to be made in order for the cover to be more cohesive.	Improvement Needed Overall colors and possible type/graphics is lacking cohesiveness within the brand and brand mark. Major adjustments need to be made in order for the cover to be more cohesive.	Unsatisfactory Overall colors and possible type/graphics is not cohesive with the brand and brand mark.	Incomplete Did not complete.
Presentation Presentation is successful at conveying the appropriate colors/graphics/logo mark/images/typography along with applying design principles that coincide with the brand and target market.
	Excellent 10 pts	Satisfactory 8 pts	Improvement Needed 6 pts	Unsatisfactory 4 pts	Incomplete 0 pts
Presentation 10 pts	Excellent Presentation is successful at conveying the appropriate colors/graphics/logo mark/images/typography along with applying design principles that coincide with the brand and target market.	Satisfactory Presentation is mostly successful at conveying the appropriate colors/graphics/logo mark/images/typography along with applying design principles that coincide with the brand and target market. Some adjustments need to be made in order to be more effective.	Improvement Needed Presentation isn't as successful at conveying the appropriate colors/graphics/logo mark/images/typography along with applying design principles that coincide with the brand and target market. Major adjustments need to be made in order to be more effective.	Unsatisfactory Presentation is not successful at conveying the appropriate colors/graphics/logo mark/images/typography along with applying design principles that coincide with the brand and target market.	Incomplete Did not complete.

Keywords:

graphic design

Subjects:

Arts and Design

Types:

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