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iRubric: Product Presentation Rubric

iRubric: Product Presentation Rubric

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Product Presentation Rubric 
Mrs. Stephens
Rubric Code: KXC8W84
Ready to use
Public Rubric
Subject: Business  
Type: Presentation  
Grade Levels: 9-12

Powered by iRubric Presentation Rubric
  Poor

2 pts

Fair

3 pts

Good

4 pts

Excellent

5 pts

Organization

Presentation order / flow

Poor

Audience cannot understand presentation because there is no sequence of information.
Fair

Audience has difficulty following presentation because student jumps around.
Good

Presents information in logical sequence which audience can follow.
Excellent

Presents information in logical, interesting sequence which audience can follow.
Knowledge

Of Chosen Product / Brand / and Audience

Poor

Student does not have grasp of information; student cannot answer questions about subject.
Fair

Student is uncomfortable with information and is able to answer only rudimentary questions.
Good

Student is at ease with expected answers to all questions, but fails to elaborate.
Excellent

Student demonstrates full knowledge (more than required) by answering all class questions with explanations and elaboration.
Presentation tools

Product Utility

Poor

Student fails to demonstrate how product operates
Fair

Student demonstrates basic visual function of the product presentation.
Good

Student's demonstration relate to features and benefits of consumer use in presentation.
Excellent

Student's demonstration explain and reinforce value of product to consumer in presentation.
Eye Contact

Poor

Student completes all of presentation with no eye contact.
Fair

Student occasionally uses eye contact, but still reads most of report.
Good

Student maintains eye contact most of the time but frequently.
Excellent

Student maintains eye contact with audience, and addresses questions regarding the product.
Verbal Presentation Skills

Language / Elocution

Poor

Student mumbles, incorrectly pronounces terms, and speaks too quietly for students in the back of class to hear.
Fair

Student's voice is low. Student incorrectly pronounces terms. Audience members have difficulty hearing presentation.
Good

Student's voice is clear. Student pronounces most words correctly. Most audience members can hear presentation.
Excellent

Student uses a clear voice and correct, precise pronunciation of terms so that all audience members can hear presentation.
Appearance

Appropriate business dress.

Poor

Student does not dress appropriately. Dressed casually with little preparation.
Fair

Student is dressed in nice, casual clothing
Good

Student is dressed in business casual clothing but is not professional.
Excellent

Student is dressed in professional business attire that demonstrates knowledge of the audience's expectations.



Keywords:
  • Product Presentation







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