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iRubric: WeVideo Drug Commercial Rubric

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WeVideo Drug Commercial Rubric WeVideo Rubric Social 20 Students will create a drug advertisement/commercial using WeVideo. Rubric Code: KXB5W35 By klmacmillan Ready to use Public Rubric Subject: Medical Type: Presentation Grade Levels: 9-12

Drug Commercial
	Poor 1-4 (N/A)	Emerging 5-7 (N/A)	Good 8-10 (N/A)
Organization/Theme All videos need to have a purpose to them	Poor The audience cannot understand the presentation because there is no logical sequence to the information.	Emerging The audience has some difficulty understanding the presentation because some of it seems to be out of order.	Good The audience can understand the presentation because it is presented in a logical, interesting manner which can be easily followed.
Images/Clipart All images not your own need to be cited in MLA format on a google document.	Poor Images and/or clip art used are of poor quality or have watermarks on them. No citations recorded for these on a google document.	Emerging A few images and/or clip art were used in the video, but more could have been used to enhances the quality of the video. Citations were given, but might not have been in MLA format.	Good Images and clipart were used of good quality and enhance the presentation. Citations were in proper MLA format and handed in at the same time as the video.
WeVideo Elements Using video, audio, and text elements from WeVideo to enhance your commercial.	Poor No WeVideo elements were used to create the video (basically images were just added).	Emerging A few WeVideo elements were used in this video but did not utilize many beyond transitions and text or so many transitions were used that it created a very distracting final product.	Good The final product utilizes WeVideo elements to the fullest to create an entertaining video for the audience. More than just transitions and text are used on the video.
Drug Commercial Elements Commercial should include the trade and generic name of the drug, uses, side effects, warnings, and who should not use.	Poor Video contains 0-2 elements needed for an appropriate drug commercial	Emerging Video contains 3-5 elements needed for an appropriate drug commercial, or certain elements needed to be elaborated even more.	Good Video contains all elements needed for an appropriate drug commercial. Commercial is very informative and elaborates on all elements.
Video Length Videos need to be at least 1 minute in length.	Poor Video was less than 30 seconds. It did not meet the length requirement	Emerging Video length was not quite one minute or the video went longer than it really needed to be for the theme. Picture/video lengths could have been shortened.	Good The video is at least 1 minute or more. The length seems appropriate given the theme.