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iRubric: Commercial rubric

iRubric: Commercial rubric

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Commercial 
Stop Motion Animation
Rubric Code: JXAABW2
By CKutsup
Ready to use
Public Rubric
Subject: Arts and Design  
Type: Project  
Grade Levels: 9-12

Powered by iRubric Commercial
  Excellent

14 pts

Good

12.5 pts

Fair

11 pts

Poor

10 pts

Missing/Incomplete

8.5 pts

Planning/Script

Excellent

Detailed planning. The script was followed closely during animation.
Good

Commercial was well planned. The script was followed for the most part. Final commercial could have been slightly better if more detailed planning was done.
Fair

Script provided a general idea that was not followed closely. Final commercial could have been better if more detailed planning was done.
Poor

Inadequate planning caused commercial to be too short or to be confusing.
Missing/Incomplete

No script
Sets/Props

Excellent

Sets/characters/props are very well crafted and visually interesting. A lot of time was put into their construction.
Good

Sets/characters/props are well crafted and visually interesting.
Fair

Sets/characters/props are well crafted and somewhat visually interesting.
Poor

Sets/characters/props are not well crafted or visually interesting.
Missing/Incomplete

Sets, characters, and props were created but not animated.
Commercial Editing

Excellent

Commercial is very smooth and the characters/objects help to tell a story. There are no missing scenes and the story flows.
Good

Commercial is smooth and the characters/objects help to tell a story. There are some missing scenes, but the story still flows.
Fair

Commercial is choppy. There are many scenes missing causing the story to become choppy.
Poor

Commercial is very choppy. Commercial does not tell a story.
Missing/Incomplete

Incomplete
Video footage

Excellent

Footage is white balanced and have the correct exposure. All frames are in focus. Footage is steady.
Good

Footage are white balanced but do not have the correct exposure. All frames are in focus. Footage is steady.
Fair

Footage is not white balanced and/or do not have the correct exposure. Some frames are not in focus. Some footage is shaky.
Poor

Footage is not white balanced and do not have the correct exposure. Majority of the frames are not in focus. Majority of the footage is shaky.
Missing/Incomplete

Footage is very sloppy. Not filmed.
Sound and Titles/Credits

Excellent

Sound effects, music, and titles/credits make the animation more interesting. Music and sound effects "fit" perfectly with the animation. Music and sound effects are royalty free.
Good

Sound effects and music add to the movie experience. Titles/credits are informative. Music/sound effects are royalty free.
Fair

There was probably a better choice for sound effects and music. Titles/credits were too long or distracting but were still informative. Music/sound effects are royalty free.
Poor

Music and sound effects were distracting. Titles/credits were too long and distracting. Music/sound effects are not royalty free.
Missing/Incomplete

Music, sound effects are not present.
Commercial Length

Excellent

30+ seconds
Good

25-20 seconds
Fair

15-10 seconds
Poor

5 seconds
Missing/Incomplete

Incomplete
Creativity/Originality

Excellent

Commercial shows a lot of creativity and is an original idea
Good

Commercial shows some creativity and is an original idea
Fair

Commercial lacks creativity but is an original idea
Poor

Commercial lacks creativity and is not original
Missing/Incomplete



Keywords:
  • Video


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