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iRubric: Personal Branding Assignment - Career Guidance rubric

iRubric: Personal Branding Assignment - Career Guidance rubric

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Personal Branding Assignment - Career Guidance 
Personal Branding Assignment - Career Guidance
In today’s competitive workforce, it is essential that you STAND OUT when compared with other applicants. Personal branding is a key component to advertising your assets to potential employers. In order to build your brand, you must first examine what makes YOU unique! This project requires you to compose a personal branding advertisement that highlights your skills, interests, past accomplishments, core values, and a mission statement.
Rubric Code: J239A2W
By jenramos98
Ready to use
Public Rubric
Subject: Vocational  
Type: Presentation  
Grade Levels: Undergraduate

Powered by iRubric Personal Branding Advertisement
  Excellent

50 pts

Good

40 pts

Fair

30 pts

Below Expectations

20 pts

Content
50 pts

Excellent

Specifically identifies 5 or more positive qualities/strengths that are linked to students skills, interests, past accomplishments, and core values.

Clear and thoughtful mission statement.

Content is very easy to understand.
Good

Specifically identifies 4 positive qualities/strengths that are linked to students skills, interests, past accomplishments, and core values.

Clear and moderately developed mission statement.

Content is easy to understand though there are a few ideas or sentences that are unclear or are wordy.
Fair

Specifically identifies 3 positive qualities/strengths that are linked to students skills, interests, past accomplishments, and core values.

Mission statement is present although very basic, lacking development.

Content can generally be understood but ideas are not specific and can be difficult to interpret.
Below Expectations

Specifically identifies 2 positive qualities/strengths that are linked to students skills, interests, past accomplishments, and core values.

Mission statement is absent.

Content can be understood but ideas are basic, brief, and choppy.
Details/Support
50 pts

Excellent

Uses specific examples from class or from personal experiences to highlight qualities/strengths.

Uses interesting, varied and ample detail, which engages the audience/reader.
Good

Uses specific examples from class or from personal experiences to highlight qualities/strengths.

Uses a great deal of interesting, varied and ample detail, but does not paint a full picture
Fair

Uses general examples from class or from personal experiences to highlight qualities/strengths.

Uses a moderate amount of detail, but still leaves audience/reader with a cloudy image and more questions
Below Expectations

Uses general examples from class or from personal experiences to highlight qualities.

Uses general examples to convey experience or personal assessment but not specific enough.
Organization
50 pts

Excellent

All elements listed are done in an exceptional manner, Advertisement is unique, colorful and
presentation of information is logical, interesting and entertaining. and done extremely well.
Good

All elements listed are done in a good manner, Advertisement is unique, mostly colorful and presentation of information is logical, interesting and somewhat entertaining and done according to the parameters of this assignment.
Fair

Some of the elements listed in the assignment are missing, Advertisement is not very unique and is not very colorful. Presentation of information is logical, some what interesting and somewhat entertaining, and may not be done in accordance with the parameters of this assignment.
Below Expectations

Many of the elements for the assignment are missing, Advertisement is not unique at all and not colorful. Presentation of information is somewhat logical, is not interesting and is not entertaining, and is not done in accordance with the parameters of this assignment.






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