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iRubric: Moe's Cafe Pilot Commercial rubric

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Moe's Cafe Pilot Commercial TV Commercial Students will create a television commercial for their pilot episode of Moe's Cafe Rubric Code: E23B6B2 By wvance76 Ready to use Public Rubric Subject: (General) Type: Project Grade Levels: 9-12

Commercial
	Excellent 25 pts	Good 20 pts	Fair 15 pts	Poor 5 pts
Plot, Theme & Characterization	Excellent Commercial has excellent use of plot, theme, and characterization and reflects accurate, specific, purposeful information which fully explains the theme and main idea.	Good Commercial has good use of plot, theme and characterization and reflects most of the purposeful information that explains the theme and main idea.	Fair Commercial has some use of plot, theme and characterization and explains some of the theme or main idea.	Poor Commercial does not use plot, theme or characterization and does not explain the theme or main idea.
Documents & Length	Excellent Student turned in all required documents associated with the project. Documents were clear and concise. (A/V Script, Storyboard) and Treatment) Project is 30-60 seconds	Good Student turned in all required documents associated with the project, but documents were not laid out in a clear and concise manner and did not convey a clear vision of the project. Project is >30 seconds	Fair Student turned in a portion of the required documents associated with the project. Project is >20 seconds	Poor Student did not turn in any of the required documents associated with the project. Project is >15 seconds
Guidelines	Excellent Final commercial matches all guidelines: Proper lighting Rule of Thirds Audio is clear All team members in video	Good Final commercial matches most of the guidelines.	Fair Final commercial matches some of the guidelines.	Poor Final commercial does not match the guidelines.
Contribution	Excellent Student used their time wisely, put in great effort and received positive feedback from peer evaluation on their contributions to the production team.	Good Student could have used time more wisely, put in more effort and received some positive feedback from peer evaluation on their contributions to the production team.	Fair Class time was not always used wisely. Student could have put in more time and effort in class and received minimal positive feedback from peer evaluation on their contributions to the production team.	Poor Class time was not used wisely and the student put in little to no additional effort in class and received poor feedback from peer evaluation on their contributions to the production team.