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iRubric: Social Media Final rubric

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Social Media Final 
You are creating a 2 week social media planning calendar: use 10 Twitter, Facebook and Instagram posts per week, 2 YouTube broadcasts, 1 podcast and a QR code linking to your companies website.
Rubric Code: DXBC4C8
Draft
Public Rubric
Subject: Business  
Type: Project  
Grade Levels: 9-12

Powered by iRubric Social Media Posts
  Poor

1.5 pts

Fair

3 pts

Good

4.5 pts

Excellent

6 pts

Twitter Posts

Poor

Created less than 14 posts but did not fully follow best practices. Could be missing dates, etc.

Or, followed best practices but created less than 10 posts
Fair

Created 14-19 posts but did not fully follow best practices. Could be missing dates, etc.

Or, followed best practices but created 10-14 posts
Good

Created all posts but did not fully follow best practices. Could be missing dates, etc.

Or, followed best practices but created 15-19 posts
Excellent

Created all posts and they follow best practices and show each post, with the date and time of post.
Instagram Posts

Poor

Created less than 14 posts but did not fully follow best practices. Could be missing dates, etc.

Or, followed best practices but created less than 10 posts
Fair

Created 14-19 posts but did not fully follow best practices. Could be missing dates, etc.

Or, followed best practices but created 10-14 posts
Good

Created all posts but did not fully follow best practices. Could be missing dates, etc.

Or, followed best practices but created 15-19 posts
Excellent

Created all posts and they follow best practices and show each post, with the date and time of post
Facebook Posts

Poor

Created less than 14 posts but did not fully follow best practices. Could be missing dates, etc.

Or, followed best practices but created less than 10 posts
Fair

Created 14-19 posts but did not fully follow best practices. Could be missing dates, etc.

Or, followed best practices but created 10-14 posts
Good

Created all posts but did not fully follow best practices. Could be missing dates, etc.

Or, followed best practices but created 15-19 posts
Excellent

Created all posts and they follow best practices and show each post, with the date and time of post
Social Media Calendar
  Poor

6 pts

Fair

8 pts

Good

10 pts

Excellent

12 pts

Calendar of Posts

Poor

Created less than 70% of posts
Fair

Created 70% of posts
Good

Created 80% of posts
Excellent

Created all the posts for the 2 week campaign




Visual/audio Posts
  Poor

2.5 pts

Fair

3 pts

Good

3.5 pts

Excellent

4 pts

YouTube Posts

Poor

Did not create any posts
Fair

Created only half the posts
Good

Created correct amount of posts and covered the company/product but was too short of time length.
Excellent

Created correct amount of posts and covered the company/product and was correct time length.
Podcast

Poor

Did not create a podcast
Fair

N/A
Good

Created podcast and covered the company/product but was too short of time length.
Excellent

Created podcast and covered company/product and was correct time length.
QR link
  Poor

1.25 pts

Fair

1.5 pts

Good

1.75 pts

Excellent

2 pts

QR code with link

Poor

Did not create code
Fair

N/A
Good

Created code but link does not work
Excellent

Created code and link works




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