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iRubric: Business Plan - Project Rubric

iRubric: Business Plan - Project Rubric

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Business Plan - Project Rubric 
Business Plan - Project Rubric
Students develop a business plan for a retail or service business that they are personally interested in starting. Each student will be responsible for all portions of the comprehensive plan that covers everything, including Executive Summary, Business Description, writing a mission statement, developing the marketing plan, etc.
Rubric Code: CX9BC48
By KasieDoherty
Ready to use
Public Rubric
Subject: Business  
Type: Project  
Grade Levels: K-5, Undergraduate

Powered by iRubric Business Plan Project
100 %
  Expert

4 pts

Practitioner

3 pts

Apprentice

2 pts

Novice

1 pts

Title Page and Table of Contents
10 pts

Completed with logo and business address, phone, fax, email and web address. Table of contents includes Categories and page numbers.
Expert

Completed title page and table of contents with all information.
Practitioner

Completed most of the contents with all information.
Apprentice

Missing most of the contents with all information..
Novice

Missing Title Page or Table of Contents.
General Company Description
20 pts

Basic Description<BR>
Business Product or Service <BR>
Location & Facilities
Expert

Completed all content for the company's description and business, products and services.
Practitioner

Completed most of the company's description.
Apprentice

Missing important descriptions about the company and/or products.
Novice

Does not include company description.
Management
10 pts

Organizational Structure<BR>
Staffing, including job descriptions.
Expert

Completed all content organization structure, including employees and job descriptions.
Practitioner

Completed most content organization structure, including employees and job descriptions.
Apprentice

Missing most of the content organization structure, including employees and job descriptions.
Novice

Does not include content organization structure, including employees and job descriptions.
Banking
30 pts

Includes checks and register indicating all expenses
Expert

Check register is neatly recorded with appropriate debits and credits and checks attached.
Practitioner

Check register is neatly recorded with appropriate debits and credits and checks attached.
Apprentice

Check register is neatly recorded with appropriate debits and credits and checks attached.
Novice

Check register is neatly recorded with appropriate debits and credits and checks attached.
Financial Plan
10 pts

Start-up Costs<BR>
Estimated Sales
Expenses
Price per unit
Profit
Expert

Included the start up costs and estimated expenses and profits.
Practitioner

Completed most of the start up costs and estimated expenses and profits.
Apprentice

Missing most of the start up costs and estimated expenses and profits.
Novice

Missed entire page.
Grammar
10 pts

Clear, concise with logical sequence of information. Check spelling, grammar, capitalization, punctuation and sentence structure.
Expert

Has been proofread and does not contain any grammatical errors.
Practitioner

Met most requirements of report mechanics with few errors grammatical errors.
Apprentice

Did not meet most of requirements of grammatical errors.
Novice

Did not meet any requirements of grammatical errors.
Promotion and Poster Board
10 pts

Keeps the reader's attention<BR>
Helps make plan visually attractive to reader Created advertisement or business card.
Expert

Completed an advertisement, website, or business card for business.
Practitioner

Completed business plan but didn't add any advertisement, website, or business card for business.
Apprentice

Met most requirements of business plan without advertisement, website, or business card for business.
Novice

Didn't complete business plan or advertisement, website, or business card for business.



Keywords:
  • Entrepreneurial Business Plan

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