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iRubric: Social Media Marketing Plan rubric

iRubric: Social Media Marketing Plan rubric

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Social Media Marketing Plan 
Students will be responsible for thoroughly presenting a social media marketing plan.
Rubric Code: C236C73
Ready to use
Public Rubric
Subject: (General)  
Type: Presentation  
Grade Levels: 9-12, Undergraduate

Powered by iRubric Social Issue Presentation
  Excellent

100 pts

Good

80 pts

Fair

60 pts

Poor

40 pts

Facts
25 %

Student will research facts regarding the topic and provide the digital resources used.

Excellent

Student has included at least four facts regarding the topic and has referenced these facts from their selected digital resources.
Good

Student has included at least three facts regarding the topic and has referenced these facts from their selected digital resources.
Fair

Student has included at least two facts regarding the topic and has referenced these facts from their selected digital resources.
Poor

Student has included less than two facts regarding the topic and has referenced these facts from their selected digital resources.
Visual Aid
20 %

The student will select a visual aid, learned in this course, that helps explain the topic. (Prezi, Glogster, Powerpoint, Webpage)

Excellent

Visual aid is thorough, creative and catches the attention of the audience
Good

Visual aid is satisfactory. It is clear and easy to understand and add to the overall presentation
Fair

Visual aid is somewhat clear and understood. It adds somewhat to the presentation, but not always on topic
Poor

Visual aid is present but not clear and easily understood. Distracts from the presentation
Oral Presentation
20 %

Student will present the topic to the entire class, using the digital tools learned in the course. Student will speak in a clear and professional voice.

Excellent

Student has rehearsed the presentation and is speaking clearly, intelligently and professionally.
Good

Student is speaking clearly but is having occasional trouble speaking clearly, intelligently, and professionally. about the topic.
Fair

Student is not speaking clearly and knows somethings about the topic.
Poor

Student is simply reading and does not know about the topic.
Applicable knowledge
10 %

The student will use the information learned from the topic to answer questions posed from the class.

Excellent

Student is able to answer all questions presented by the class
Good

Student is able to answer most questions presented by the class
Fair

Student is able to answer some questions presented by the class
Poor

Student is able to answer a few questions presented by the class
Time Frame
10 %

Students provided the information in the acceptable time frame

Excellent

The student has provided the information within the 10-15 minute time frame.
Good

Student has provided the information outside of the stated time frame.
1-4 minutes plus or minus
Fair

Student has provided the information outside of the stated time frame.
5-7 minutes plus or minus
Poor

Student has provided the information outside of the stated time frame.
8 minutes plus or minus
Team Work
15 %

The team will show coordination and preparation of the topic and participation from all members.

Excellent

All team members participated in the presentation and there was a clear contribution from each member.
Good

Several members participated and there was a noticeable contribution from each member.
Fair

Less than half of the members participated and there was not a noticeable contribution from each member.
Poor

Only one member presented the material and the contribution of the other members was not noticeable.



Keywords:
  • Sociology







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