iRubric: Campaign Poster Rubric

Several spelling, punctuation or grammar errors. Word choices are incorrect in the way the words are used, do not make sense, or are inappropriate for the topic.

A few spelling, punctuation or grammar errors. Word choices do not enhance the persuasiveness of the campaign poster. Words are forgettable or bland.

1 or 2 spelling, punctuation or grammar errors. The words are appropriate and clear. The campaign is somewhat effective but could be more so.

No spelling, punctuation or grammar errors. The words are unique, clever, and exciting to read. The campaign is effective in its argument/purpose.

There is limited evidence of organization of layout. The campaign poster is disorganized, has no slogan, loses focus, or may be hard to follow. Appears unfinished.

Satisfactory organization of layout. The poster is workable but there is no clear slogan and sometimes the information does not flow. The appearance is not neat or polished.

Well balanced organization of layout. Poster has a slogan, and an appropriate amount of information (balance between text and graphics). Info is easy to follow. Appearance is neat and colourful, but some elements look out of place and take away from the overall look.

Creative, eye-catching layout with a dominant compelling slogan and the right amount of information (not too much to read or too little to be convincing) with a balance between text and graphics. Info is easy to follow. All elements blend seamlessly, all images/graphics are relevant and attention-grabbing. Overall polished look.