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iRubric: Visual Merchandising rubric
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Visual Merchandising
Visual Merchandising
This is for a visual merchandising display project that will be made using a box as makeshift store window.
Rubric Code:
AXB8A85
By
ailstockj
Ready to use
Public Rubric
Subject:
Business
Type:
Project
Grade Levels:
9-12
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Desktop Mode
Mobile Mode
Holiday/ Winter Window Project
Poor
1 pts
Fair
2 pts
Good
3 pts
Excellent
4 pts
Marquee / Signage
Poor
No marquee or signage was added to project.
Fair
Marquee or signage does not depict image of the store or is too small/large.
Good
Marquee or signage somewhat depicts image of the store.
Excellent
Marquee or signage completely depicts image of the store.
Attention
Poor
Display does not have a distinct theme and/or show lack of effort and organization.
Fair
Overall display is bland or uninteresting and would not make customer’s stop to take a longer look.
Good
Overall display would catch a buyer’s eye within a 5-second period.
Excellent
Overall display would catch a buyer’s eye within a 3-second period and make him/her enter the store.
Merchandise
Poor
No merchandise was used in the display or it is completely inappropriate for the theme.
Fair
Merchandise is not attractive or eye-catching.
Good
Merchandise displayed is visually appealing.
Excellent
Merchandise displayed is very visually appealing and appropriate for the theme.
Image
Poor
The image of the store is not at all portrayed in the display.
Fair
The image of the store is not well portrayed in the display.
Good
The image of the store is somewhat recognizable in the display.
Excellent
The image of the store is immediately recognizable in the display.
Props
Poor
The props used do not match the theme and idea of the storefront.
Fair
Some of the props used match the theme and idea of the storefront.
Good
All of the props used match the theme and idea of the storefront well.
Excellent
All of the props used match the theme and idea of the storefront well, and the display is unique and very creative.
Colors
Poor
Colors clash or are too contrasting.
Fair
Colors match surroundings too closely or are too bright.
Good
Colors in the display are well-matched and complement the merchandise.
Excellent
Colors in the display really accentuate those in the merchandise.
Setting
Poor
Setting is not apparent.
Fair
Setting does not match the theme of the display.
Good
Realistic, semi-realistic or abstract setting was chosen that matches the theme of the display.
Excellent
Realistic, semi-realistic or abstract setting was chosen that matches the theme of the display, and it is very creative.
Keywords:
Holiday/ winter window display
Subjects:
Business
Types:
Project
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