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DES113: Typography 
Week 2 Assignment 2: Grand Opening Invitation (120 pts)
Rubric Code: AX46X74
Ready to use
Public Rubric
Subject: Arts and Design  
Type: Assignment  
Grade Levels: Undergraduate

Powered by iRubric Guidelines
• Size: 5.5” x 8.5” (portrait or landscape)
• The Lettermark from week one must be included.
• Full color (cmyk)
• No pictures but embellishments can be used.
• PDF for final submission
  Excellent

40 pts

Satisfactory

30 pts

Improvement Needed

20 pts

Unsatisfactory

10 pts

Incomplete

0 pts

Guidelines
40 pts

Excellent

Met all guidelines
Satisfactory

Met 3 of the 4 guidelines
Improvement Needed

Met 2 of the 4 guidelines
Unsatisfactory

Met 1 of the 4 guidelines
Incomplete

Did not complete.
Invitation Voice + Theme
Invitation portray's its own voice via type elements within invitation including a successful cohesive theme and lettermark
  Excellent

40 pts

Satisfactory

30 pts

Improvement Needed

20 pts

Unsatisfactory

10 pts

Incomplete

0 pts

Invitation Voice + Theme
40 pts

Excellent

All specifications are adhered too and completed successfully.
Satisfactory

Most specifications are adhered too and completed successfully.
Improvement Needed

Some specifications are adhered too and completed successfully.
Unsatisfactory

Few specifications are adhered too and completed successfully.
Incomplete

Did not complete.
Hierarchy + Composition
Lettermark is a, visually effective and successfully conveys the initials as a lettermark logo.
  Excellent

40 pts

Satisfactory

30 pts

Improvement Needed

20 pts

Unsatisfactory

10 pts

Incomplete

0 pts

Hierarchy + Composition
40 pts

Excellent

All specifications are adhered too and completed successfully.
Satisfactory

Most specifications are adhered too and completed successfully.
Improvement Needed

Some specifications are adhered too and completed successfully.
Unsatisfactory

Few specifications are adhered too and completed successfully.
Incomplete

Did not complete.



Keywords:
  • graphic design







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