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iRubric: NDSJ Music Video rubric

iRubric: NDSJ Music Video rubric

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NDSJ Music Video 
The Real World Notre Dame Music Videos
Rubric Code: U49C6W
By bcahrens
Ready to use
Public Rubric
Subject: Computers  
Type: Project  
Grade Levels: 9-12

Powered by iRubric Storytelling
How well does the video communicate the story to the audience?
  Poor

1 pts

Fair

2 pts

Good

3 pts

Excellent

4 pts

Content

Overall storytelling and plot presented
Poor

-Does not tell a story
-No unifying structure
-Unrelated content
-Immaterial events to the overall storyline
Fair

-Story is confusing or not interesting
-Some related structure
-Emerging content
-Inadequate development of storyline
Good

-Interesting idea, but has no clear plot
-Acceptable story structure -Suitable content -Reasonable development of storyline
Excellent

-Develops an interesting story from the point of view of a central character -Thoroughly thought out plot -Content with depth
-Storyline fully developed
Introduction

Poor

-Introduction does not orient the audience to what will follow.
-The sequencing is unclear
-Does not appear interesting or relevant to the audience.
Fair

-Introduction shows some structure but does not create a strong sense of what is to follow.
-Overly detailed or incomplete
-Somewhat appealing to the audience.
Good

-Introduction is clear and coherent
-Evokes interest in the topic and response from viewers.
Excellent

-Introduction is
compelling
-Hooks the viewer from the beginning of the
video
-Keeps the audience's attention.
Camera Work
Camera Techniques

Poor

-Camera out of focus or shaky
-Many shots are unfocused and poorly framed. -The camera is not held steady
-Excessive panning and zooming distracts
the viewer.
-No close-ups are used.
Fair

-Camera occasionally out of focus or shaky
-The motion shots are fairly steady.
-Some shots are unfocused or poorly framed. -Few close-ups are used.
Good

-Camera work is seamless using a variety of shots
-The camera is held steady. -Pans and zooms are limited.
-The main subject is located
slightly off center, using the "rule of thirds."
-Most shots are clearly focused and well framed.
Excellent

-All shots are clearly focused and well framed.
-The footage is steady with few pans and zooms.
-Close-ups are used to focus attention. -Camera work is outstanding
-Shots and angles used provide impact
Lighting

Poor

-Only ambient (available) light is
used.
-Most scenes are too dark or too light to determine what is happening.
Fair

-Some scenes are too dark or too light to determine what is happening.
Good

-Lighting is used and few shadows or glares are apparent.
-Most scenes have sufficient lighting to tell what is happening.
Excellent

-Lighting is used to eliminate shadows and glares.
-All scenes have sufficient lighting for viewer to easily see action.
Audio

Poor

-Audio inaudible
-Audio is cut-off and inconsistent.
-Voice-overs do not communicate ideas.
Fair

-Audio occasionally inaudible or without continuity
-The audio is inconsistent in clarity (too loud/too soft/garbled)
-Insufficiently communicates the main idea.
-Voice-Overs sound unprepared/rehearsed
-The background audio overpowers the primary audio.
Good

-Audio utilizes music and sound effects where necessary
-Voice-overs are appropriate
-Background audio may overpower main idea at times
Excellent

-Audio is flawless and well balanced
-Uses ambient sound, music and sound effects
-The audio is clear and communicates the
main idea.
-Voice-overs are appropriate and understandable
-Background audio is kept in balance
-Does not overpower the primary audio.
Film Production
Transformation of raw footage into usable scenes.
Editing

Editing of scenes
Poor

-Editing inconsistent
-Tape is unedited and many poor shots remain.
-Raw clips run back to back in the final video.
Fair

-Editing motivated by action not by plot
-Tape is edited in few spots, but several poor shots remain.
-Many unnatural breaks and/or early cuts.
Good

-Editing flowed and all cuts are appropriate
-Only quality shots remain.
-Video has good pacing and timing.
Excellent

-Only high quality shots are used.
-Video moves smoothly from shot to shot.
-Shots and scenes flow
seamlessly.
Effects

Use of transitions, titles and special effects to enhance film
Poor

-Transitions used without
purpose
-No transitions between clips are used.
-Titles or credits may be missing or hard to read
-Effects are either missing or excessive.
Fair

-Transitions abrupt
-The transition types selected are not always appropriate for the scene. -Transitions do not seem to have purpose.
-Titles or credits may or may not be used.
-Digital effects are overdone and distract from the content.
Good

-Transitions used
sparingly and with
purpose
-Transitions may
lack creativity.
-Titles or credits provide clarity to the viewer
-Use of effects is
worthwhile and does not distract
Excellent

-Transitions are used to help flow one scene to another
-Titles or credits are use appropriately and increase understanding of movie
-Titles can be read
-Digital effects are used appropriately for emphasis.
-Good, but not excessive use of effects.
Overall Impact
  Poor

1 pts

Fair

2 pts

Good

3 pts

Excellent

4 pts

Overall Impact

Poor

-Overall poor video quality
-Doesn't look
at all like a music video
-Major issues with camera work or editing -Story or plot missing
-Did not follow the expectations of the assignment.
Fair

-Video quality needs work -Sometimes similar to real music video
-Issues with camera work/editing impact story being told.
-Hard to follow the story plot
Good

-Fairly good video quality throughout -Similar to a real music video
-Camera work/editing work helped tell the story, but
some parts of the video seem like filler or after-thoughts
-Plot is present, but may be hard to follow or understand.
Excellent

-Great video quality
-Looks and feels like a real music video
-Camera work/editing to help tell the story
-Story is understandable and easy to follow




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