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iRubric: Invention Infomercial  Scoring Guide rubric

iRubric: Invention Infomercial Scoring Guide rubric

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Invention Infomercial Scoring Guide 
Create an original invention and sell it through an infomercial format
Rubric Code: NAX524
Ready to use
Public Rubric
Subject: English  
Type: Presentation  
Grade Levels: 6-8, 9-12

Powered by iRubric Invention Infomercials
  Excellent

4 pts

Good

3 pts

Fair/Needs Improvement

2 pts

Poor

1 pts

Preparedness
10 pts

Excellent

Student is completely prepared and has obviously rehearsed. Student brings all needed materials and speaks on assigned date.
Good

Student seems pretty prepared but might have needed a couple more rehearsals. Student has most materials needed and speaks on assigned date.
Fair/Needs Improvement

Student is somewhat prepared, but it is clear that rehearsal was lacking. Student speaks on assigned date.
Poor

Student does not seem at all prepared to present.
Model of Invention
10 pts

Excellent

Student uses visual aid that show considerable work/creativity and that makes the presentation better.
Good

Student uses visual aid that shows some work/creativity and that makes the presentation better.
Fair/Needs Improvement

Student uses visual aid that makes the presentation better.
Poor

Student uses no visual aid OR the visual aid chosen detracts from the presentation.
Attention Getter/Hook
5 pts

Excellent

Student used an attention getting device that was creative and/or original
Good

Student used an attention getting device
Fair/Needs Improvement

Student tried to use language to gain attention
Poor

Student demonstrates poor or no knowledge attention getting devices
Dead Air
5 pts

Excellent

There is no "dead air" during the speech.
Good

There are no more than 10 seconds of "dead air" during the speech.
Fair/Needs Improvement

There are about 10 to 20 seconds of "dead air" during the speech.
Poor

There are long periods of silence with more than a total of 20 seconds of "dead air."
Volume
5 pts

Excellent

Volume is loud enough to be heard by all audience members throughout the presentation.
Good

Volume is loud enough to be heard by all audience members at least 90% of the time.
Fair/Needs Improvement

Volume is loud enough to be heard by all audience members at least 80% of the time.
Poor

Volume is often too soft to be heard by all audience members.
Posture and Eye Contact
5 pts

Excellent

Student stands up straight, and looks relaxed and confident. Student establishes eye contact with everyone in the room during the presentation.
Good

Student stands up straight and establishes eye contact with everyone in the room during the presentation.
Fair/Needs Improvement

Student sometimes stands up straight and establishes eye contact.
Poor

Student slouches and/or does not make eye contact with the audience during the presentation.
Time Limit
10 pts

Excellent

Presentation is 1 to 3minutes long.
Good

Presentation is over time limit
Fair/Needs Improvement

Presentation is 40-50 seconds in length
Poor

Presentation is less than 30 seconds.
Enthusiasm
5 pts

Excellent

Facial expressions, body language, and vocal variety generate a strong interest in the topic in others.
Good

Facial expressions, body language, and vocal variety generate some interest in the topic in others.
Fair/Needs Improvement

Facial expressions, body language, and vocal variety are lacking to interest others.
Poor

Very little use of facial expressions, body language, or vocal variety. Enthusiasm is lacking.
Demonstrates Model
5 pts

Excellent

Stuent shows and demonstrates how the model works
Good

Student shows the model during the infomercial
Fair/Needs Improvement

Student points to or refers to the model
Poor

There is no reference to the model.
Information/Explains
10 pts

Excellent

Student gives creative reasons or needs to buy their invention
Good

Student offers a reason to buy the invention
Fair/Needs Improvement

Student has weak reasoning as to why their invention is needed
Poor

Student offers no need or reason to buy their invention.
Tag Line/slogan
10 pts

Excellent

Tag line at the end is memorable and imaginative
Good

There is a slogan or tag line at the end.
Fair/Needs Improvement

The slogan or tag line is weak or confusing.
Poor

There is no tag line or slogan
Call to Action
10 pts

Excellent

Student tell the audience what to do at the end - call, mail, or website in a creative way/complete information
Good

Student offers a way to purchase.
Fair/Needs Improvement

Student is unclear about the process of purchasing or speaks to rapidly to convey the information
Poor

Their is no "call to action"
Listening Skills
10 pts

Excellent

Student listens intently and does not make distracting noises or movements.
Good

Student listens intently by has one distracting noise or movement.
Fair/Needs Improvement

Student sometimes does not appear to be listening but is not distracting.
Poor

Student sometimes does not appear to be listening and has distracting noises or movements.




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