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Market Research - Survey
1. Problem Solving - Market Research - Survey
This rubric is to assess student use of google docs - forms to create a meaningful and useful survey to collect data to be used in developing a marketing plan for Valentines Day Sales.
Rubric Code:
C56A6A
By
skienholz
Ready to use
Public Rubric
Subject:
Vocational
Type:
Project
Grade Levels:
9-12
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Flower Survey
Poor
1 pts
Fair
2 pts
Good
3 pts
Number of questions
Poor
Student includes 1-4 questions on survey
Fair
Student includes 5-7 questions on survey
Good
Student includes 8-10 questions on survey
Types and quality of questions
Poor
Student uses only one type of question format (ex: multiple choice/one answer) and questions gather very basic data
Fair
Students uses at least two types of question formats (ex: multiple choice and short answer) and questions gather opinions of respondents
Good
Students use more than two types of question formats (ex: multiple choice/ one answer, multiple choice/multiple answer, essay, etc) and questions gather in-depth information from respondents
Number of responses
Poor
Student gathers 1-3 responses
Fair
Student gathers 3-6 responses
Good
Student gets 7-10 or more responses
Analysis of data
Poor
Student provided list of results.
Fair
Students provided list of results with a tally of results
Good
Student provided list of results with a tally of results and recommendations for Valentines sales and marketing.
Keywords:
Google Docs - Forms
Subjects:
Business
Vocational
Types:
Project
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