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iRubric: Persuasive Advocacy Letter rubric

iRubric: Persuasive Advocacy Letter rubric

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Persuasive Advocacy Letter 
Persuasive Advocacy Letter
Students are to choose an issue from their communitiy that they care enough about to take a position. They are to then write an advocacy letter for change, carefully considering their audience and using primary and secondary information as evidence to support their arguments. They must have an appropriate call to action and correct business letter format. This is a processed letter. Social justice is one of the core values on which the social work profession is based. “Social workers promote social justice and social change with and on behalf of clients” (NASW Code of Ethics). www.naswdc.org/advocacy/default.asp *Communicating with Elected Officials https://ssl.capwiz.com/socialworkers/issues/basics/?style=comm
Rubric Code: B7A885
By Elantra05
Draft
Public Rubric
Subject: English  
Type: Assignment  
Grade Levels: Undergraduate

Powered by iRubric Persuasive/Expository Letter
  Below Basic

20 pts

Basic

30 pts

Proficient

40 pts

Advanced

50 pts

Clearly Extends Ideas
10 pts

Below Basic

Fails to extend ideas presented in primary or secondary sources through original analysis, evaluation, and elaboration.
Basic

Extends some ideas presented in primary or secondary sources through original analysis, evaluation, and elaboration.
Proficient

Extends ideas presented in primary or secondary sources through original analysis, evaluation, and elaboration.
Advanced

Clearly extends ideas presented in primary or secondary sources through original analysis, evaluation, and elaboration.
Position and Counterargument
10 pts

Below Basic

Fails to defend a position with any evidence and fails to address the reader's counterarguments.
Basic

Defends a position with little evidence and may address the reader's counterarguments.
Proficient

States and maintains a position, generally defends that position with precise and relevant evidence (including facts, expert opinions, quotations, expressions of commonly held beliefs, logical reasoning, anecdotes, observations, and analogies) and addresses reader's counterarguments.
Advanced

States and maintains a position, authoritatively defends that position with precise and relevant evidence and convincingly addresses reader's counterarguments.
Call To Action
10 pts

Below Basic

May provide a weak or unrealistic call to action that is related to the advocacy cause.
Basic

Provides a debatably realistic or appropriate call to action that is related to the advocacy cause.
Proficient

Provides an appropriate call to action that is related to the advocacy cause.
Advanced

Provides a meaningful call to action that is responsive to the advocacy cause.
Tone and Focus: Aware of Audience
10 pts

Below Basic

Demonstrates a lack of tone and focus related to the supposed audience or lacking audience awareness.
Basic

Demonstrates an inconsistent tone and focus related to the audience.
Proficient

Consistent tone and focus with a general sense of audience.
Advanced

Consistent tone and focus and demonstrates a clear sense of audience.
Language and Conventions
10 pts

Below Basic

Contains serious errors in conventions and uses limited vocabulary.
Basic

Contains several errors in conventions and uses basic and predictable language.
Proficient

Contains some errors in conventions but they do not interfere with reader understanding. Provides some precise language.
Advanced

Contains few, if any, errors in conventions. Provides precise and appropriate language.




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