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iRubric: Ancient Egypt Advertisement rubric

iRubric: Ancient Egypt Advertisement rubric

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Ancient Egypt Advertisement 
Ancient Egypt Advertisement
Using the information you know about ancient Egyptian culture, choose a modern invention that is influenced by Ancient Egypt and create an advertisement for the product.
Rubric Code: WX933C5
By aherronspn
Ready to use
Public Rubric
Subject: Social Sciences  
Type: Assessment  
Grade Levels: 6-8

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5 % "A Day in Ancient Egypt"
  Level 1 (Poor)

1 pts

Level 2 (Fair)

2 pts

Level 3 (Good)

3 pts

Level 4 (Excellent)

4 pts

Knowledge & Understanding
10 pts

Incorporated Knowlege of Culture in Ancient Egypt within advertisement.
Level 1 (Poor)

Demonstrated limited knowledge of culture in Ancient Egypt.
Level 2 (Fair)

Demonstrated some knowledge of culture in Ancient Egypt.
Level 3 (Good)

Demonstrated considerable knowledge of culture in Ancient Egypt.
Level 4 (Excellent)

Demonstrated thorough knowledge of culture in Ancient Egypt.
Thinking
10 pts

Creative Thinking Process Used to make connections between Ancient Egypt and modern forms of advertising.
Level 1 (Poor)

Used creative thinking with limited effectiveness. Advertising has a low level of uniqueness and relevance to a modern invention.
Level 2 (Fair)

Used creative thinking with some effectiveness. Advertising has some uniqueness and relevance to a modern invention.
Level 3 (Good)

Used creative thinking with considerable effectiveness.
Advertising has a considerable level of uniqueness and relevance to a modern invention.
Level 4 (Excellent)

Used creative thinking to a high degree of effectiveness. Advertising is unique and relevant to a modern invention.
Communication
10 pts

Ads communicated ideas to the target audience appropriately.
Level 1 (Poor)

Does not attempt to communicate the importance of the ancient Egyptian invention to the modern invention in a well-constructed description.
Level 2 (Fair)

Makes some attempt to communicate the importance of the ancient Egyptian invention to the modern invention in a well-constructed description.
Level 3 (Good)

Makes a considerable effort to communicate the importance of the ancient Egyptian invention to the modern invention in a well-constructed description.
Level 4 (Excellent)

Communicates the importance of the ancient Egyptian invention to the modern invention in a well-constructed description.
Neatness
10 pts

Ability to remain neat and concise in the layout/design of the ad.
Level 1 (Poor)

Student's work does not show pride in it's construction.
Level 2 (Fair)

Student's work attempts to show some pride in it's construction.
Level 3 (Good)

Student makes a considerable effort to show pride in the construction of their advertisement.
Level 4 (Excellent)

Student displays a high degree of effort to show pride in the construction of their advertisement.



Keywords:
  • egypt, advertising, marketing



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