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iRubric: TV Commercial rubric

iRubric: TV Commercial rubric

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TV Commercial 
Students will be evaluated on the following criteria; Organization - commercial flows logically, Content - Commercial explains issue, Graphics - utilized, Eye Contact - focused on audience, Grammar- Correct, Clarity - audible
Rubric Code: VXX4732
Ready to use
Public Rubric
Subject: Business  
Type: Presentation  
Grade Levels: 6-8

Powered by iRubric Dewey Decimal Presentation Rubric
  Poor

2 pts

Fair

3 pts

Good

4 pts

Excellent

5 pts

Organization

Poor

Audience cannot understand presentation.
Fair

Audience has difficulty following presentation.
Good

Audience can follow the information which is presented in order.
Excellent

Audience can follow the information which is presented in an orderly and interesting way.
Content

Poor

Information about the goods/service is weak. There was no clear or logical organizational structure, just lots of facts
Fair

Some information is presented about the goods/service is weak.
Good

Information is clear and covers most but not all information about the goods/service.
Excellent

Student demonstrates full knowledge of their product/service.
Volume and Clarity

Poor

Student mumbles, incorrectly pronounces terms, and speaks too quietly audience to hear
Fair

Student's voice is low. Student incorrectly pronounces terms. Audience has difficulty hearing
Good

Student's voice is clear. Student pronounces most words correctly. Most audience members can hear with little effort.
Excellent

Student uses a clear voice and correct, precise pronunciation of terms. Student is enthusiastic. All viewing audience can hear without effort.
Length

Poor

20-30 seconds
Fair

30-40 seconds
Good

40-50 seconds
Excellent

1-2 mins



Keywords:
  • Psychological Approaches Commercial Presentation







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