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iRubric: Third Party Advertisement rubric

iRubric: Third Party Advertisement rubric

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Third Party Advertisement 
Students will create an advertisement using persuasive details and vivid pictures in order to try to win support for their party. Advertisement can be for an original product(a product you create). Choose HOW you want to market and your target audience. Decide how best you can persuade the citizens to side with each position.
Rubric Code: ZX2C248
Ready to use
Public Rubric
Subject: Political Science  
Type: Project  
Grade Levels: 9-12

Powered by iRubric Third Party
Advertising Project
  Unacceptable

does not meet requirements. Did not follow directions fully.

4 pts

Acceptable

Did make an attempt to complete project however many elements are missing

8 pts

Very Good

Most of the elements are present and complete and neat.

12 pts

Excellent

Followed all direction and applied all information. Way to go!!!

15 pts

Purpose of Ad

Grabs the readers attention.

Unacceptable

The ad does not address the reader's needs.
Acceptable

The ad grabs the reader's attention by explaining 1 positions of the debate.
Very Good

The ad grabs the reader's attention by explaining 3 positions of the debate.
Excellent

The ad grabs the reader's attention by explaining 5 positions of the debates for each side.
IMPORTANT INFORMATION

Includes:name of group, details about position, appropriate for target audience

Unacceptable

Position name evident; may be messy; many details missing; may not be aimed at the appropriate target audience
Acceptable

Position name is clear; some details missing; appeals to the appropriate target audience
Very Good

Position name is clear
and attractive; all important information present; appeals to the appropriate target audience
Excellent

Position name immediately grabs the eye; all important information effectively presented; target audience very clearly evident
OVERALL DESIGN

Uses color, text, and graphics / illustrations

Unacceptable

Messy; inadequate text - either too sparse or too wordy; image missing or too small, uninteresting or unclear
Acceptable

Layout not balanced; images and text unconnected; eye drawn to holes in presentation; illustrations minimally effective (for example, if the illustrations do not connect to position)
Very Good

Layout balanced with an adequate amount of white space; product description complete; illustrations clear
Excellent

Layout simple and balanced with an adequate amount of white space; excellent description of position in few words; illustrations highly effective
WORK QUALITY

Completed work neatly, readable, spelling is correct, on time.

Unacceptable

messy, not complete, misspelling, late X____days
Acceptable

messy, not complete,
misspelling, not late
Very Good

Most information is neat and completed according to directions, was on time.
Excellent

All work is complete, on time, readable, spelling is correct.





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