iRubric: Sales Presentation rubric

Salesman finds points of personal connection to build a relationship with the customer prior to selling. Salesman smoothly integrates savvy inquiries into the needs of the customer. The salesperson uses the potential customer's name multiple times in the course of the conversation and demonstrates active listening.

Salesman arrives with a creative and credible advertisement, informational brochure, or mock-up of their product. Salesman has given apparent thought to a strategy to garner interest on the part of customers. Salesman replies to all questions in a credible and persuasive manner.

Salesperson maintains eye contact, enthusiasm and a conversational speaking rate. Seems natural and relaxed with customer. Articulates clear answers to all questions and introduces facts and questions crisply and with good timing.

student is a convincing and respectful customer during other part of role play.