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iRubric: Create and present a radio ad rubric

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Create and present a radio ad Create and present a radio ad Write and present a 30-60 second ad script for Radio. Announcement must include an attention getter, name of the product, why audience should buy it (argument), why they shouldn't buy another product (counter argument) and what you want your audience to do (call to action)-BUY THE PRODUCT!. May include music in background. Can only use the power of your voice. You cannot model/ show your product because we can ONLY hear you. Rubric Code: XX5A569 By lucianna Ready to use Public Rubric Subject: English Type: Presentation Grade Levels: 6-8

Ad Script / Commercial
	level 4 (N/A)	level 3 (N/A)	level 2 (N/A)	level 1 (N/A)
Application of Language Knowledge Present information in the form of a radio ad.	level 4 Present an original and persuasive advertisement.	level 3 Present a succesful advertisement.	level 2 Present some elements of a succesful advertisement.	level 1 Present an advertisement only in a limited way or copied an already existing ad.
All required elements included. -attention getter -product name -argument -counter argument<BR> -call to action	level 4 All necessary elements included - additional information given.	level 3 All necessary elements included.	level 2 Some of necessary elements included.	level 1 Few necessary elements included.
Pronunciation, Intonation, clarity	level 4 Always spoke with proper pronunciation, intonation, clarity, and loudness. Great vocal variety used to persuade	level 3 Often spoke with proper pronunciation, intonation, clarity, and loudness. Some vocal variety used.	level 2 Sometimes spoke with proper pronunciation, intonation, clarity, and loudness. Hardly any vocal variety.	level 1 Rarely spoke with proper pronunciation, intonation, clarity, and loudness. No vocal variety used.
Review and practice	level 4 Shows evidence of rehearsal, practice, and review.	level 3 Often shows evidence of rehearsal, practice, and review.	level 2 Sometimes shows evidence of rehearsal, practice, and review.	level 1 Rarely shows evidence of rehearsal, practice, and review.