- Username
- Password
forgot?

iRubric: Ethos, Logos, Pathos Commercial rubric

edit print share Copy to my rubrics Bookmark test run assess... delete Do more...
Ethos, Logos, Pathos Commercial Ethos, Logos, Pathos Commercial Project Demonstrating the use of an artistic proof using a persuasive argument Rubric Code: VXB8C6W By kathym9892 Ready to use Public Rubric Subject: English Type: Project Grade Levels: 9-12

Ethos, Logos, Pathos
	Unsatisfactory 1 pts	Good 2 pts	Exceptional 3 pts
Ethos, Pathos , Logos	Unsatisfactory • Time requirement is not met 1 minute • Evidence of planning is not apparent<BR> • Not entertaining	Good • Time requirement is met not mer • somewhat well-planned and rehearsed • Moderately entertaining	Exceptional • Time requirement is met<BR> • Lines are clearly memorized and clearly spoken<BR> • Clearly well-planned and rehearsed<BR> • Overall quality (video, audio, grammatical, illustrations) is flawless <BR> • Highly entertaining
Creativity and Originality	Unsatisfactory • Commercial idea is hackneyed/ unoriginal (has obviously been copied from somewhere else)	Good • Commercial idea is mostly original,but may be inspired in part by an outside influence	Exceptional • Commercial idea is fresh and never-before-seen <BR> •Stands out among other commercials
Costumes/Props/Background	Unsatisfactory • Costumes and props are inappropriate or non-existent. Takes away from the overall quality of the production	Good • Appropriate use of costumes, props and other devices<BR> which contribute to the overall quality and detail of the production	Exceptional • Costumes, props and other devices clearly enhance to the overall quality and detail of the production
Understanding of Rhetorical Strateg	Unsatisfactory • Project does not demonstrate an understanding<BR> of the rhetorical elements<BR> • rhetorical strategies are minimally represented and analyzed<BR> • Rhetorical elements are minimally analyzed	Good • Project demonstrates a moderate understanding<BR> of the rhetorical elements<BR> • All rhetorical strategies are represented and analyzed<BR> • Each rhetorical element is analyzed for the commercial	Exceptional • Project demonstrates an obvious, insightful understanding<BR> of the rhetorical elements<BR> • All rhetorical strategies are clearly represented and analyzed<BR> • Each rhetorical element is analyzed completely<BR> and accurately for the commercial.