iRubric: Persuasive ESSAY rubric

 Development of ideas is highly effective
 Argument is forceful and convincing because reasons and evidence used are specific and well-chosen
 The essay is thoughtful and engaging. Writer may recognize complexities of the issue, consider alternate points of view, use his/her unique experiences or view of the world as a basis for writing, or to connect ideas in interesting ways.
 Demonstrates a thorough understanding of the persuasive writing task

 Development of ideas is sufficient.
 Argument is largely convincing because reasons and evidence used are specific and appropriate
 The essay reflects some thoughtfulness
 Original rather than formulaic
 Demonstrates a good understanding of the persuasive writing task

 Development of ideas is minimal
 Argument is superficial and unconvincing because reasons and evidence used are not always appropriate or are too briefly or partially presented
 The essay reflects little or no thoughtfulness
 Response to the prompt is sometimes formulaic
 Demonstrates only a limited understanding of the persuasive writing task

 Development of ideas is weak
 Argument is ineffective or unconvincing because the reasons and evidence used are inappropriate, vague, or insufficient.
 Vague or confused
 Weakly linked to the prompt or demonstrates a lack of understanding of the persuasive writing task