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iRubric: AP French--Lancement d'un Produit Americain en France rubric

iRubric: AP French--Lancement d'un Produit Americain en France rubric

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AP French--Lancement d'un Produit Americain en France 
You will create a Power Point presentation about an American product/brand not found/sold in France that you and your group will launch in France. Read the full description on the instruction sheet.
Rubric Code: UX4A529
Ready to use
Public Rubric
Subject: Foreign Languages  
Type: Project  
Grade Levels: 9-12

Powered by iRubric Power Point Presentation
  Excellent

100-90%

(N/A)

Good

Good

4 pts

Fair

Fair

3 pts

Poor

Poor

2 pts

PRODUCT

Excellent

Information about the brand/product was thorough. It caught the audience's attention and persuaded to buy the product.
Good

Information about the product/brand was evident, but more could have been done to provide full detail.
Good arguments/strategies of adaptability for a French audience.
Fair

Information about the brand/product was sparse--wasn't effective in fully catching the audience's attention.
Presented average quality arguments/strategies of adaptability for a French audience.
Poor

Information about the brand/product was lacking--it did not catch the audience's attention nor did it persuade to buy the product,
Poorly framed, unconvincing arguments/strategies of adaptability for a French audience, or altogether missing.
ORGANIZATION

Excellent

Presentation was very organized and was very easy to follow. Transitions between group members were well planned and executed cleanly.
Good

Presentation was fairly organized and pretty "followable". Transitions might have been slightly discontinuous but did not take away greatly from the overall presentation.
Fair

Presentation was not clearly organized. Transitions between members were jumpy or awkward.
Poor

Presentation lacked organization. Poor transitions between group members individual parts. Presentation lacked order and very difficult to follow.
TEAM WORK & PARTICIPATION

Excellent

Layout balanced and unified with an adequate amount of negative and positive space. Product description complete; illustrations clear.
Good

The group worked well with each other and communicated well. Some members participated slightly more than others.
Members of the group spoke for less than 90 seconds.
Fair

Group communicated relatively well with a few lapses in the presentation; some students dominated the presentation and others did not participate much.
Poor

Group did not work well together. There were obvious miscommunications and lapses in the presentation.
COMPREHENSIBILITY

Excellent

The student spoke entirely in French with correct pronunciation and sentence structures; (s)he was easy to hear and to understand.
Good

The student spoke entirely in French with mostly correct pronunciation and sentence structures; (s)he could be heard and understood.
Fair

The student spoke entirely in French with some difficulty with pronunciation and sentence structures; (s)he was somewhat difficult to hear and/or to understand.
Poor

Pronunciation and sentence structure were incorrect.
The student was difficult to understand and/or could barely be heard.
PREPAREDNESS & DELIVERY

Excellent

The student was fully prepared, felt at ease and spoke entirely from memory.
-the student delivered the presentation in a professional manner.
-there were no interruptions.
-the student did not rely on any prepared notes to speak.
Good

The student was well prepared, felt at ease and spoke entirely from memory.
-the student delivered the presentation in a professional manner.
-there were very few interruptions.
-the student did not rely on any prepared notes to speak.
Fair

The student was fully prepared, felt at ease and did not spoke entirely from memory, and/or
-the student delivered the presentation in a non-professional manner
-there were some interruptions.
-the student relied on some kind of prepared notes to speak.
Poor

The student was poorly prepared, and overall the presentation was lacking, and/or,
-there were many interruptions
-the student relied on prepared notes to speak.
VOCABULAIRE

Excellent

The vocabulary was varied, effective and rich.The student consistently and thoroughly used pertinent vocabulary pertaining to "le marketing/la publicité" throughout the presentation.
Good

The vocabulary was varied, effective and rich.The student consistently and thoroughly used pertinent vocabulary pertaining to "le marketing/la publicité" for most of the presentation.
Fair

Average use of the vocabulary pertaining to "le marketing & la publicité". The vocabulary used was adequate, but repetitive or simple.
Poor

Very little or no use of the vocabulary pertaining to "le marketing & la publicité. The vocabulary used was too simple for this level.



Keywords:
  • french, marketing


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