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iRubric: Resort Activity Rubric

iRubric: Resort Activity Rubric

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Resort Activity Rubric 
The ability to create a presentation that appeals to your target market and covers the 4 P's of Marketing.
Rubric Code: UX39873
Ready to use
Public Rubric
Subject: Business  
Type: Assignment  
Grade Levels: 9-12

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0 pts


1 pts


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4 pts

4 P's of Marketing

0

Student has not demonstrated any of the 4 P's of marketing.
1

Student has demonstrated some of the 4 P's of marketing with a limited degree of effectiveness.
2

Student has demonstrated most of the 4 P's of marketing with a some degree of effectiveness.
3

Student has demonstrated the 4 P's of marketing with a considerable degree of effectiveness.
4

Student has demonstrated all the 4 P's of marketing with a high degree of effectiveness.
Appeal to Target Market

0

Presentation does not appeal to the students target market.
1

Student has demonstrated limited creativity to appeal to their target market.
2

Student has demonstrated moderate creativity to appeal to their target market.
3

Student has demonstrated considerable creativity to appeal to their target market.
4

Student has demonstrated a high degree of creativity to appeal to their target market.
Creativity/Design

0
1

The presentation is distractedly messy or very poorly designed. It is not attractive.
2

The presentation is acceptably attractive though it may be a bit messy.
3

The presentation is attractive in terms of design, layout and neatness.
4

The presentation is exceptionally attractive in terms of design, layout, and neatness.




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