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iRubric: Blog for PR Writing Course rubric

iRubric: Blog for PR Writing Course rubric

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Assessment of the blog for COMM 4333 PR Writing
Rubric Code: R493WA
Ready to use
Public Rubric
Subject: Journalism  
Type: Assignment  
Grade Levels: Undergraduate

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  Exceptional

225 pts

Far Exceeds Expectations

214 pts

Exceeds Expectations

191 pts

Meets Expectations

169 pts

Almost Meets Expectations

146 pts

Missing OR Extremely Poor

0 pts

PR Connections
10 %

Exceptional

The appropriate amount of posts appear for this category. All blog posts are categorized correctly. Many also have tags. All posts were published by their due dates (end of the appropriate weeks). Posts cover a variety of topics related to public relations.
Far Exceeds Expectations
Exceeds Expectations

The appropriate amount of posts appear for this category. Most blog posts are categorized correctly. Posts were spaced fairly evenly across the semester (not all at the end). Posts cover a variety of topics related to public relations.
Meets Expectations

The appropriate amount of posts appear for this category. Some blog posts are categorized correctly. Posts are dated in clumps (several posted at a time; not evenly spaced).
Almost Meets Expectations

Missing several PR Connections (10 were required).
Missing OR Extremely Poor

Missing most PR Connections
Topics of the Week
20 %

Exceptional

The appropriate amount of posts appear for this category. All blog posts are categorized correctly. All are at least 300 words. All posts were added during the appropriate week of the semester.
Far Exceeds Expectations
Exceeds Expectations

The appropriate amount of posts appear for this category. Most blog posts are categorized correctly. Most are at least 300 words. Posts were added during the appropriate week of the semester.
Meets Expectations

The appropriate amount of posts appear for this category. Some blog posts are categorized correctly. Posts are dated in clumps (several posted at a time; not evenly spaced).
Almost Meets Expectations
Missing OR Extremely Poor

Missing most Topics of the Week
Blog Comments
15 %

Exceptional

All blog comments you wrote are in ONE post and are in the proper format (including date, hyperlink, etc.). Comments are thoughtful and go far beyond "great post" or "I agree." Comments are 100 words or more. Comments are written for a wide variety of blogs (with a mix of student blogs and PR pro blogs)
Far Exceeds Expectations
Exceeds Expectations

All blog comments you wrote are in ONE post and are in the proper format (including date, hyperlink, etc.). Comments are thoughtful and go far beyond "great post" or "I agree." Comments are 100 words or more. Comments are written for a wide variety of student blogs.
Meets Expectations

At least 20 comments appear in one post, but the post is formatted incorrectly.
Almost Meets Expectations

Blog comments are scattered throughout your blog, which made them challenging to find. OR The content of your comment does not appear (includes simply a link). OR Fewer than 20
Missing OR Extremely Poor

Missing most Blog Comments
Content
25 %

Exceptional

Engaging: the reader is left with new knowledge or a new perspective. Arguments are made with a clear claim, strong evidence and if needed, a qualifier and rebuttal. Posts typically contain at least one form of multimedia and at least one external link. You comment back to at least some of the posted comments.
Far Exceeds Expectations
Exceeds Expectations

Interesting: the reader is left with new knowledge or a new perspective. Arguments are good, but there could be minor problems. Posts typically contain at least one form of multimedia and at least one external link. You comment back to at least some of the posted comments.
Meets Expectations

Common sense: the reader is not left with valuable insight. Argument are adequate, but there could be problems. Posts occasionally contain at least one form of multimedia and at least one external link. You do not comment back to any posted comments.
Almost Meets Expectations
Missing OR Extremely Poor

Not enough content in your blog to adequately gauge this
Writing Mechanics
20 %

Exceptional

All postings are well written, easily understood, and comprised of correct sentence structure, language, grammar and punctuation. All postings lack typographical or grammatical errors.
Far Exceeds Expectations
Exceeds Expectations

Most postings are well written and easily understood AND no more than one typo or grammatical error in entire blog.
Meets Expectations

Most postings are well written and easily understood AND no more than three typos or grammatical errors in entire blog.
Almost Meets Expectations

Postings contain a few typographical errors and are characterized by incomplete sentence structure and other grammatical errors. Between four and ten typos or grammatical errors in entire blog
Missing OR Extremely Poor

Postings contain more than 10 typographical or grammatical errors and are characterized by incomplete sentence structure and other grammatical errors
Blog Format
10 %

Exceptional

Most posts include a photo (with appropriate photo credit). Text is clear and easy to read. Only the hyperlinks appear in a different color font. No complete URLs appear (links come from appropriate words). Short paragraphs are used for easy reading.
Far Exceeds Expectations
Exceeds Expectations
Meets Expectations
Almost Meets Expectations
Missing OR Extremely Poor





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