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iRubric: Radio Commercial rubric

iRubric: Radio Commercial rubric

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Radio Commercial 
Radio Commercial
Rubric Code: PX92789
By sneuwirth
Draft
Public Rubric
Subject: Vocational  
Type: Project  
Grade Levels: 9-12

Powered by iRubric Commercial Project
  Below Basic

10 pts

Basic

15 pts

Proficient

20 pts

Advanced

25 pts

Content

Below Basic

Commercial project’s script is poorly written and researched. The message is unclear. All Work is below average overall and lacks sound FXs.
Basic

Commercial project’s script is poorly written and researched. The message is unclear and it is not clear what the consumer should do. All Work is average overall and lacks sound FXs.
Proficient

Commercial project contains a good script. The message is clear and motivates listener to take action. All work is done at a highly professional level and is consistent. Sound FXs are used effectively making the message clear.
Advanced

Commercial project contains well written script. The message is clear and motivates listener to take action. All work is done at a highly professional level and is consistent. Sound FXs are used effectively making the message clear.
Audio

Below Basic

The audio is not clear and includes music mistakes with audio levels. Narration is not clear and at an appropriate sound level. Narration is absent or lacking. <BR>
Sound effects are not present are used inappropriately.
Basic

The audio is clear and includes music in the background that is at appropriate levels to hear narration. Narration is not always clear and consistent in sound levels. The music distracts from the presentation, and the levels vary or are too loud. Sound effects are not use appropriately.
Proficient

The audio is clear and includes music in the background that is at appropriate levels to hear narration. Narration is clear and is able to be heard over the music. The music is not consistent throughout and there are 1 or 2 audio mistakes in project. Sound effects are use but they are not clear in use and appropriateness.
Advanced

The audio is clear and includes music in the background that is at appropriate levels to hear narration. Narration is clear and is able to be heard over the music. The music does not distract from the presentation, but complements it. Sound effects are use appropriately and complement commercial.
Overall

Below Basic

The audio project lasts less than 30 seconds, but more than 18 seconds. The project message is not clear. Audio is not clear in all areas. Music may not be suitable or unclear. Content is not appropriate, or not clear. The file is not saved correctly.
Basic

The audio project lasts less than 30 seconds, but more than 20 seconds. The project message is not clear. Audio is not clear in all areas. Music may not be suitable or unclear. Content is not appropriate, or not clear. The file is not saved correctly.
Proficient

The audio project lasts less than 30 seconds, but more than 22 seconds. The project contains a clear message, special effects and appropriate music. All content is appropriate, clear, and professional. The commercial is saved in the podcasts folder as a mp3 file with the correct name.
Advanced

The audio project lasts 30 seconds. The project contains a clear message, special effects and appropriate music. All content is appropriate, clear, and professional. The commercial is saved in the podcasts folder as a mp3 file with the correct name.




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