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iRubric: Ad Campaign: Antismoking or Anti-vaping rubric

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Ad Campaign: Antismoking or Anti-vaping Ad Campaign Summative Assessment. You are to create an antismoking or anti-vaping ad campaign. Include the following competencies: The potential severity of the injury, illness, or risks associated with cigarette smoking and vaping. Outside sources (peers, media, family, technology, and marketing) impact a teen's decision to cigarette smoking and or vaping. Refusal strategies to use against cigarette smoking and or vaping. The ad must use propaganda techniques. Rubric Code: P23AB42 By danaohara Ready to use Public Rubric Subject: English Type: Writing Grade Levels: (none)

Ad Campaign
	Poor 1 pts	Average 2 pts	Good 4 pts	Excellent 5 pts
Requirements/Directions	Poor Student demonstrates no understanding of the requirements; fails to follow directions.	Average Student meets some of the requirements, but fails to follow many of the directions.	Good Student follows all of the directions and meets all of the requirements for this assignment.	Excellent Student follows all directions and exceeds the requirements for this assignment by giving additional information. Goes above and beyond.
Propaganda Techniques	Poor None of the identified propaganda techniques are used in the ad campaign.	Average One propaganda technique is incorporated into the ad campaign.	Good Two propaganda techniques are incorporated into the ad campaign.	Excellent Three propaganda techniques are incorporated into the ad campaign.
Mechanics	Poor Multiple grammatical/spelling errors Multiple punctuation errors No proofreading has been done	Average Few grammatical/speclling errors Few punctuation errors Little proofreading has been done	Good Little to no grammatical/spelling errors Little to no punctuation errors Some proofreading has been done	Excellent Free of spelling and grammar errors. Careful proofreading is evident
Creativity/Orignality	Poor Product is a copy of something that already exists.	Average Product is creative, but is not original.	Good Product is original. Shows some creativity.	Excellent Product is original. Product shows careful thought and exciting creativity.