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iRubric: 8th Grade PSA Storyboard Rubric

iRubric: 8th Grade PSA Storyboard Rubric

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8th Grade PSA Storyboard Rubric 
Students will prepare a storyboard for a Public Service Announcement, based on the topic of their finished persuasive essay. In the PSA students are to raise awareness for the issue by briefly describing the issue, and providing relevant and accurate facts, and finally encouraging viewers to take positive action concerning the issue.
Rubric Code: NX35AB8
Ready to use
Public Rubric
Subject: English  
Type: Project  
Grade Levels: 6-8

Powered by iRubric Storyboard Rubric
100 % Enter rubric description
  Does Not Meet Expectations

2.5 pts

Partially Meets Expectations

5 pts

Meets Expectations

7.5 pts

Exceeds Expectations

10 pts

Message, audience, and Purpose
30 %

Does Not Meet Expectations

The storyboard is unclear. The message leaves no impression on the viewer and is off-target for the intended audience. The purpose of the PSA is not clear.
Partially Meets Expectations

The storyboard is mixed-up. It leaves little impression on the viewer. Some aspects are off-message for the intended audience. The purpose of the PSA is clear after initial clarification
Meets Expectations

The storyboard is clear. The message leaves an impression on the viewer. The message clearly addresses the intended audience. the purpose of the PSA is clear.
Exceeds Expectations

Storyboard is clear and creative. The message leaves a lasting impression on the viewer. The message is clearly targeted to impact the intended audience. The PSA has a clear and universal purpose.
Support and Details
25 %

Does Not Meet Expectations

No research, information, or other details are included in the storyboard.
Partially Meets Expectations

Minimal research, information, or other details are included. There is no unifying connection between the storyboard and the PSA message.
Meets Expectations

The Storyboard shows some research, and information. The support and details are clearly connected to the message. Most of what is in the storyboard is there for a reason.
Exceeds Expectations

The storyboard is complete with appropriate research, information, and other support for the message. The support and details are comprehensive and connected to the message. Everything in the storyboard is there for a reason.
Creativity and Execution
25 %

Does Not Meet Expectations

Images, special effects, and superscript communicate generic ideas.
Partially Meets Expectations

Images, effects, and superscript communicate a general creativity. The storyboard incorporates one or two original ideas.
Meets Expectations

Images, effects, and superscript communicate some creativity. The storyboard incorporates many original ideas.
Exceeds Expectations

Images, special effects, and superscript communicate creative ideas and execution. The storyboard incorporates innovative and original ideas.
Production Value
20 %

Does Not Meet Expectations

No mention of costumes, props, setting, or music are included.
Partially Meets Expectations

Either costumes or props or setting or music are identified.
Meets Expectations

Some ideas for enhancing costumes, props, setting, and music are included.
Exceeds Expectations

Enhancing costumes, props, setting, and music are specifically identified.



Keywords:
  • social issues, public service announcement, media literacy

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