1 pts
2 pts
3 pts
4 pts
5 pts
• Reflects and respects the tone and seriousness of the original “It Gets Better” campaign.
Follows “It Gets Better” format including: • Recognition of a problem. • What was done to get better. • Recognition of improvement. • Inspire positive change.
• Smooth transitions. • No extra/uncut footage.
• Correct grammar (written and spoken) and spelling. • Appropriate font style and size. • On screen long enough to read. • Opening and closing titles or words.
A. On Camera: • Choice of camera shots. • Voice is clear, words are appropriate to the story. • Clips are in focus, no shaking, smooth cuts and zooms. OR B. Photo Story: • Images selected tell a story. • Images are appropriate and necessary to the story line. • Powerful song enhances the story. • Images are in focus, not blurry on full screen.
• Conviction, emotion, clarity, uplifting. • Impacts the viewer.
• Creative integration of scenery, wardrobe, mixed media. • I want to watch it again.