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iRubric: Marketing Mix Activity rubric

iRubric: Marketing Mix Activity rubric

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Marketing Mix Activity 
Rubric Code: JX3749A
Ready to use
Public Rubric
Subject: Business  
Type: Assignment  
Grade Levels: 9-12

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  Excellent

8 pts

Good

6 pts

Poor

4 pts

Fair

2 pts

REQUIRED CONTENT

Excellent

The prezi includes all required elements (product name, target market defined, product, price, place, promotion of product explained) as well as additional info.
Good

The prezi includes all required elements (product name, target market defined, product, price, place, promotion of product explained)
Poor

All but 1 of the required elements are included on the prezi
Fair

Several required elements are missing.
GRAPHICS – RELEVANCE

Excellent

All graphics are related to the topic and make it easier to read.
Good

All graphics are related to the topic and most make it easier
Poor

All graphics relate to the topic
Fair

Graphics do not relate to the topic or no graphics included.
ATTRACTIVENESS

Excellent

The prezi is exceptionally attractive in terms of design, layout & neatness
Good

The prezi is attractive in design, layout and neatness
Poor

The prezi is acceptably attractive though it may be a bit messy
Fair

The prezi is distractingly messy or very poorly designed. It isn’t attractive.
MECHANICS

Excellent

Capitalization and punctuation are correct throughout the prezi .
Good

There is 1 error in capitalization or punctuation.
Poor

There are 2 errors in capitalization or punctuation.
Fair

There are more than 2 errors in capitalization or punctuation.




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