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iRubric: Pearl Harbor Travel Brochure Rubric

iRubric: Pearl Harbor Travel Brochure Rubric

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Pearl Harbor Travel Brochure Rubric 
Rubric Code: HX6A9BB
Ready to use
Public Rubric
Subject: English  
Type: Assessment  
Grade Levels: Undergraduate

Powered by iRubric The Travel Brochure
  Exceeds Expectations

5 pts

Meets Expectations

4 pts

Approaches Expectations

3 pts

Far Below Expectations

1 pts

Location and Relevance

Double the points in this category. (10, 8, 6, 2)

Exceeds Expectations

The attraction's location is clear including address, parking, and contact information.

All activities and meals are priced clearly and are appropriate for location and activity.

Background to site is provided and clearly links to attraction's mission.
Meets Expectations

The attraction's location is clear including address, parking, and contact information.

All activities and meals are priced clearly and are fairly appropriate for location and activity.

Background to site is provided and links to attraction's mission.
Approaches Expectations

The attraction's location is clear including address, parking, and contact information.

All activities and meals are priced but not relevant or appropriate for location and activity.

Background to site is provided and sort of links to attraction's mission.
Far Below Expectations

The attraction's location is unclear and does not include enough information for visitor to find attraction.

Activities and meals are not priced and/or are inappropriate for location and activity.

Background to site is not provided.
Attractiveness & Organization

Double the points in this category. (10, 8, 6, 2)

Exceeds Expectations

The site has exceptionally attractive formatting & well-organized information.

All of the required information is included in each section.
Meets Expectations

The site has attractive formatting & well-organized information.

Most of the required information is included but may not be in the correct area or may be incomplete.
Approaches Expectations

The site has well-organized information.

Some of the required information is included but may not be in the correct area or may be incomplete.
Far Below Expectations

The site’s formatting & organization are confusing to the reader.

Significant information is missing or is not in the correct area.
Graphics /Pictures

Exceeds Expectations

Graphics complement the text and do not distract from the text. Every page has at least two images.
Meets Expectations

Graphics go well with the text, but more or those of better quality (relevant, pleasing to the eye, to the point) could have been added.
Approaches Expectations

Graphics are okay, but there are too few/too many and the brochure seems to have too much text.
Far Below Expectations

Graphics do not go with the accompanying text, appear to be randomly chosen, or are missing.
Hotel Packages

Exceeds Expectations

There are three (3) very different and interesting packages for visitors to choose from. Each includes enough amenities and description to justify price.
Meets Expectations

There are three (3) different packages for visitors to choose from. Some of the 3 or more important facts & details about each choice are not included. Price justification could be clearer.
Approaches Expectations

There are less than three (3) packages for visitors to choose from for their stay or they are too similar. Most of the important facts & details about each choice are not included.
Far Below Expectations

There are not any different packages for visitors to choose from; they are too much alike or are confusing. Too few details are included.
Activities and Food

Exceeds Expectations

There are three (3) or more specific, interesting things for visitors to see or do with a brief description of each.

There are food options for all visitors.
Meets Expectations

There are 2-3 things for visitors to see or do with a brief description of each.

There are food options for most visitors.
Approaches Expectations

There are 2-3 things for visitors to see or do. The descriptions are confusing, or not detailed enough.

There are food options for only some visitors.
Far Below Expectations

There are 2 or fewer things for visitors to see or do. The descriptions of each area are confusing, not detailed enough, or missing.

There are barely any food options.
Spelling & Grammar

Exceeds Expectations

No spelling or grammar errors appear on your brochure.

All areas have specific labels and are appropriate for each area.
Meets Expectations

There are a few spelling or grammar errors. All areas are labeled but may not be appropriate for that area.
Approaches Expectations

There are several spelling or grammar errors. Many areas are not labeled and may not be appropriate for that area.
Far Below Expectations

Several spelling and/or grammar errors appear in your brochure. Most areas are not labeled and may not be appropriate for that area.



Keywords:
  • Travel Brochure Assessment Project

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